Do you think completing a project within a budget is a task? Do you think few projects shake your budget because they exceed the limit? Do you just keep on spending money and not able to keep a tab to execute a project?   If your answers are yes, yes and yes, then you need […]

It is a well-known fact that keeping an existing customer is one task and acquiring a new one is another task.   A customer goes through a series of steps from considering to purchasing to using to maintaining a loyalty to a product or service. It is hard to keep the existing customers and harder […]

You would agree that digital transformation brings out some pretty important changes to business culture. It makes the processes become smooth and effective. While some organizations are using digital transformation over and over to change the business processes and make corporate culture better, you still have a thinking cap on whether you should embrace digital […]

How many times have you hired a supplier and regretted that decision later? Have you been lately realizing that the quality of the products is being compromised? Have thoughts like this vendor might ruin my organization’s reputation come to your mind time and again?   Then it’s high time you conduct a vendor evaluation.   […]

Reach out to different types of customers and prospects at the lower cost and with no risk.   How?   Use media mix to deliver right message to the consumers and meet your marketing objectives. Media mix helps at different stages of buying cycle. For instance, if consumers are looking for some information, they would […]

One of the most important processes that organizations miss or pay no heed to is performance review process.   But performance review is beneficial for both the employees and organizations. It encourages employees to perform better and yield results which lead to the development of both the employees and organization.   Therefore, performance review or […]

Starting to feel a little Irish, eh?   March 17th, a day to celebrate Roman Catholic patron saint of Ireland – St. Patrick. Though he grew up in Britain and was not Irish. He was kidnapped and sold into slavery in Ireland. Rest we know the history. St. Patrick’s escaping, joining a monastery and bringing […]

Nurture and improve your employees’ skills so that they attain desired goals within a time period. Enable individuals to reach to their full potential and improve performances.   How can you do this?   Create a personal development plan for your employees.   What is a personal development plan?   It is an outline which […]

Happy International Women’s Day!!   March 8th, a day dedicated to celebrating grace, persistence, creativity, brilliance, passion, love, bold, peace, growth, independence, and worthy.   Women all over the world have been fighting for gender equality, gender pay parity, equal rights, and more. A lot has been done, a lot is still left.   However, […]