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“It's not what you sell that matters as much as how you sell it!” — Brian Halligan, CEO & Co-Founder, HubSpot
Marketing is a force that shapes business activities. It is necessary for business owners to create & innovate every day to take a leap towards success. Thus, a well-structured marketing plan plays a pivotal role in extending the customer reach and escalating the sales.
But, what is a Marketing Plan?
Doing marketing without a plan is a plan to fail! A solid marketing plan helps to set your goals, understand your target audience and optimize the impact of your Email marketing campaigns. Communicating your big strategy or idea is what your ideal marketing plan is all about.
Get to the core of creating a bulletproof marketing plan with SlideTeam’s 30-60-90 Day Plan Designs that’ll help you stay on track!
Here are the important elements of creating a winning marketing plan:
- Clarifying short-term and long-term marketing goals
- A description of your target audience and their persona
- Marketing strategies and tactics
Keep track of your marketing tasks and keep them in sequence with SlideTeam’s content-ready marketing calendar PPT templates.
Identifying your target market and matching products to your target audience can be challenging in this ever-changing market and business changes. That's where SlideTeam's marketing plan templates act as lifesavers!
So, without any further delay, let's get to the main business of finding your perfect marketing plan!
Template 1: 90-Day Marketing Plan Content Marketing CRM Integration Marketing
Imagine manually recording and consolidating marketing strategies and physical business data using those exhausting and lengthy spreadsheets! Sounds tedious, right? Not anymore! Store & organize data in one place with improved business-customer relationships using this CRM Integrated Marketing Plan Template. This template includes product USPs and differentiators that boost your social media engagement.
Template 2: 30 60 90 Day Marketing Plan Project Goals Advertising Strategy Product Promotion
Easily determine your long-term goals and get your team members to work together effortlessly for a common objective with this product goals and promotional strategy template. This template is the right fit if you're focusing on competition-based positioning and defining marketing goals. Win over the market & competitors with this amazing template.
Template 3: 90-Day Marketing Plan for Online Platform
Presenting you the 90-Day Marketing Plan for online platforms. This plan is a six-stage process. The stages include a 90 Day Marketing Plan in the form of a timeline defining major KPIs like marketing analysis, digital marketing channels, paid ads marketing, Email campaigning, and advertising marketing.
Template 4: Sales Pitch by 90-Day Marketing Plan
Don't want to sound too salesy to your clients? Deliver your message most affirmatively with this sales pitch marketing template. It lets you better follow up by going through product & consumer videos, recording poor/ pending reviews, practicing current sales pitches, and working on existing overview business demos.
Template 5: 90-Day Marketing Plan in Three Phases
The phases of your marketing strategy are interconnected. Choices made in one phase affect the other phases. It's essential to realize this connection and hold each phase's elements together. So here's an actionable marketing plan broken down into three practical phases: baseline setup, creating an action plan, and building a marketing program to outline a robust marketing plan for your business.
Template 6: Presence at Digital Channels by 90-Day Marketing Plan
There’s a certain marketable audience, big or small, for every business. This marketing plan template helps your audience understand the value you bring to the community. This is where you can use digital channels and A/B testing to know what works best with your customer response.
Template 7: 90-Day Marketing Plan for Social Media Engagement
Developing a comprehensive social media strategy involves more than just content planning and hoping it to go viral. You need to work on defining & understanding each KPI, build marketing campaigns, focus on CRM and website integration, track social media engagement, and analyze the receptiveness of Email subscribers. Keep a check on all of these factors with our 90-Day Social Media Outreach Marketing Plan Template.
Template 8: 90-Day Marketing Plan with Red Arrow
A business can’t get off the ground until it sells something that attracts consumers. A quarterly marketing plan provides a roadmap for running and coordinating extensive marketing programs at once. This template will allow you to align your team members and encourage them to reach their goals.
Template 9: 30 60 90-Day Marketing Plan for Product Promotion Infographic Template
Professionals from any sector can use this 30 60 90 Day Marketing Plan for product promotions. Anyone can use this tool to present insightful details on their products and services in a structured format. Icons and interactive graphics on the slide make it highly resourceful. Its visual elements act as a showstopper.
Template 10: 30 60 90-Day Marketing Plan for Capturing Potential Leads Infographic Template
Outline a detailed 30 60 90 Day Marketing Plan to connect with the audience and grow your sales using this ready-made PPT Template. Elevate your presentation's aesthetic appeal with this impressive graphic that enhances its visual quotient. Deliver your message precisely as this PPT visual provides vital information in just a single layout. This template can be incorporated into various formats, including Google Slides.
Conclusion
Try to outline a creative brief now that you have enough templates to create your perfect marketing plan. This brief will help you stay focused on a specific marketing program you want to present to the client. With the proper guidance from our well-written templates, your support teams will work better together to achieve your business goals. We promise!
PS: Wish to scale up your marketing activities? Grab this exclusive guide featuring 20 Must-Have Marketing Templates for every business leader to boost productivity and efficiency.
FAQs on MARKETING PLAN
What should a 90-day marketing plan include?
Every marketing plan should consist of the following:
- Long-term and short-term marketing goals
- A description of your target audience and their persona
- Product USPs and differentiators
- Marketing campaigns and strategies
- Overview of the current market situation
- Key performance indicators
- Marketing budget or financial considerations
- Performance goals timeline
- Target market and segments
How do you format a 90-day marketing plan?
Suppose you're starting your business and trying to meet the demands, fight market competition, and generate leads. It is vital that you outline and format your marketing plan in a way that is actionable and help you achieve your goals. Here is the correct marketing planning format split into four steps:
Step 1: Where do you currently stand in the market competition?
Step 2:What do you want to achieve as marketing objectives?
Step 3: Why have you not achieved those objectives so far, and what challenges/issues are you facing to reach your goals?
Step 4: How are you going to achieve your marketing objectives?
What are the 7 elements of a marketing plan?
The seven Ps of marketing are as follows:
- Product: There is no point in developing a product or service that no one wants to buy. Thus, every business must decide the type of product/ service it will offer based on the customer's interests and needs.
- Price: Any product is only worth what its customers are willing to pay. So, the price must be competitive yet profitable for the business while considering the customer's budget.
- Place: The Place is where the customers buy your product/ service. Make sure the product distribution place is easily available at the right place, time, and quantity.
- Promotion: It is a way a company communicates its services and what more it can offer. It includes branding, advertising, and networking through various online/offline channels.
- People: Your company's reputation rests in your people's hands, who are in direct contact with the customers. Therefore, they must be well-trained and motivated enough.
- Process: The process of delivering a service and by whom plays a crucial role in customer satisfaction. Long waiting times, huge irrelevant costs, and staff's unhelpful behavior could hinder your business's growth.
How to Create a 90-Day Marketing Plan?
It is said that "if you're marketing to everybody, you're marketing to nobody."
You need to have a clear idea of who you are selling to. Here is a brief on how to create an ultimate marketing plan:
Step 1:Who is your ideal customer? Identify your target market & segments.
Step 2: What are their needs and pain points? Here comes the 'how' of your plan, i.e., how you can solve your customers' problems.
Step 3: Create a prospects map- Run a market analysis and hunt for your target audience, online/ offline and develop a system to reach out to them, like Email campaigning, adopting digital market channels to measure the reach, etc.
What are the benefits of a 90-Day Marketing Plan?
The importance of a marketing plan can be listed as follows:
- It lays out an action path for determining product verticals and how to implement them.
- It provides a framework to plan to onboard and educate new team members.
- It sets expectations of performance goals to be achieved in the next 90 days.
- Aids in market analysis and identification of your target market and competitors.
- It helps discover your unique value proposition.
- Keep a close tab on your marketing budget.
- It helps construct strategies to reach your target audience.
- It enables you to review the last quarter's performance.
- It helps review past errors and create a plan to avoid those in future.
