Marketing Technology Stack Templates for Effective Performance!

Let’s face it- Every marketer knows about the various marketing tools and technologies that are available today since marketing and technology go like a gin and tonic. In today’s era, no marketer can perform the activities without taking the assistance of the latest tools and techniques. There are almost thousands of tools that have been designed to simplify marketing efforts.

Now, when there is a pool of tools and technologies available, choosing the right one to pitch the target audience becomes crucial. This is where the Marketing technology stack becomes essential to study the marketing problems and apply it accurately to persuade the customers to buy your product.

Let’s know more about what exactly is marketing technology stack?

What is Marketing Technology Stack?

A marketing technology stack is basically a set of tools and techniques that are used by the sales personnel to carry out the marketing activities. The tools that are used in marketing have the power to increase organizational productivity, and efficiency. All the techniques used to execute marketing campaigns and other activities done to promote the brand falls under the marketing technology stack.

Elements That Make an Efficient Marketing Technology Stack

Customer Relationship Management – It helps in tracking all the customer relationships and marketing attributions, thereby giving you insights into the impact of your marketing efforts.
Content Management – Another important tool that makes your marketing technology stack is, efficient management of content that powers your website, article, blogs, and landing pages.
Email Marketing – Email marketing happens to be another tool for ramping up your sales. This will arm you in building brand awareness among customers and engaging customers.
Collaborations – This software helps you work transparently and efficiently helping you focus more on the customer journey.
Social Media – There are different platforms offering social media marketing opportunities, exploiting which, you can monitor your social conversations.
SEO and Advertising – Search engine optimization is an important tool that helps you derive traffic to your website. Most of the marketers use a combination of different tools like keyword research, and ad campaigns, etc.

The blog will walk you through the tools and techniques marketers leverage to execute marketing campaigns. To make it easy for you we have come up with this Marketing technology stack management PowerPoint template. These slides will help you devise strategies to manage your brand efficiently and attract and convert customers. Being compatible and customizable the templates can be accessed from anywhere 24*7.

To better understand the customer journey and the problems faced by them incorporate these ready-made technology templates and use the perfect set of techniques to provide the perfect solution.

Template 1

After successfully launching the product in the market, it becomes crucial that you make your audience aware about the same. This can be successfully done with efficient marketing efforts. This is the cover slide to the PowerPoint deck Marketing technology stack management, helping you acquaint your audience with the right marketing tools to be adopted to survive in the competitive world.

Download this PowerPoint Template Now

Template 2

This PPT template acquaints your audience with the purpose of utilizing the tools and technologies for marketing. Identify the customer journey and develop a perfect marketing technology stack taking the assistance of this PowerPoint template. The slide will guide your audience about the marketing metrics to be used in the technology stack and the tools used to persuade the customer for buying the commodity.

Download this PowerPoint Template Now

Template 3

The current marketing channels PowerPoint template provides an overview of the existing channels used by an organization to market the product. Incorporating this beautifully-designed PowerPoint template producer will be able to devise strategies to make the right products available to the target market. It also displays the channels your product passes through before actually reaching the customer. Give insight into the number of agents, wholesalers, and distributors to be included while marketing the product to your audience.

Download this PowerPoint Template Now

Template 4

This problem statement PowerPoint template will help you address the issues your organization has been facing in marketing the product. This would help you analyze the gap between the current and the desired state of the product. Jot down the prevailing issues and talk about the ways to improve them. Presenting the problems by employing this template will help you take timely action to improve the situation.

Download this PowerPoint Template Now

Template 5

The customer journey mapping PowerPoint template will help you improve the quality of the customer experience. Showcase the various customer interactions from the point where he becomes aware of the product to the point of post-purchase interactions. This PPT slide will help you optimize the customer experience and will arm you in making better business decisions.

Download this PowerPoint Template Now

Template 6

At this stage, your customer becomes aware of the need and seek a definite solution. There are a lot many ways through which people get to know about the product and this template will aid you in spreading awareness. You can make your audience familiar with the technologies that you can use to make customers aware about the product that your organization is offering. Some of the ways are using social media platforms, and search engine optimization.

Download this PowerPoint Template Now

Template 7

The second stage in the customer journey happens to be the acquisition stage. This acquisition stage PowerPoint template will help you devise such techniques using which you can encourage the prospects to use your product. Make your staff members familiar with the different kinds of promotions that can be applied to impel customers for your company’s product. Some of the technologies that you can apply in this stage are working on landing pages, online advertisement tools, and automation tools.

Download this PowerPoint Template Now

Template 8

The conversion stage comes at third place in the customer journey. Utilizing this PPT template to formulate plans for tools and techniques you can use in the conversion stage. The technology used in this stage will let the customer actually buy the product. It will aid you in knowing the purchase criteria of the customers, understanding which, you can have an edge over your competitors. Some of the tools that you can apply in this stage are CMS, Content curation, and social listening tools.

Download this PowerPoint Template Now

Template 9

Now, that the customer has been acquired its time to retain him by helping them derive satisfaction. You can use various tools and techniques to understand customer satisfaction and address any concern, in case it arises. In order to retain the customers for a longer period use CRM, Analytic tools, and some support tools and display the same using this slide.

Download this PowerPoint Template Now

Template 10

Use the given PPT slide to introduce the ways of building customer loyalty. Elucidate a step-by-step process adhering to which you will be able to build brand loyalty among your customers. The template gives you space to give a description of each such step that you plan to retain the customers. Such customers will help you survive and grow.

Download this PowerPoint Template Now

Template 11

The visually-appealing PowerPoint template depicts various marketing technologies that an organization can develop to enhance their customer journey. Having access to this editable template you will be able to build seamless customer relationships across various channels. The slide is perfect to portray the stages of the customer journey and the

Download this PowerPoint Template Now

Template 12

Measure the impact of marketing activities by employing this marketing technology stack performance measurement dashboard PPT template. You can alter the bar graphs and line charts as per your company's specific data. Evaluating the performance of the techniques used in marketing the product will help you find out deviations and work on them.

Download this PowerPoint Template Now

Template 13

This slide showcases 5 end goals that an organization must follow to achieve the targets. The main purpose of this slide is to depict the end goals that an organization wishes to achieve by identifying and optimizing the marketing technology stack. Also, one can easily guide the audience the ways to increase customer retention rates.

Download this PowerPoint Template Now

Get your hands on this creatively-designed marketing technology stack PowerPoint deck and acquaint your viewers with the tools used for marketing the products and services. Also, to convert your prospects into loyal customers you can use these techniques and present them using these slides.