Never underestimate brevity and the influence it has. A business plan can run for pages, and sometimes it should. But, many times, a one-page business plan is enough to impress, persuade, and convince.

 

A one-page new business plan encourages the presenters to coalesce their thoughts and ideas into a single succinct document that focuses on what is important. It can bring clarity to any idea presented via them. A one-pager is also bound to help the team understand and maintain a better recall of the business direction. Fusing everything related to your business plan on a single page is a powerful exercise that forces you to think logically, act smarty, and execute proficiently.

 

In a nutshell, a one-page new business plan, and outline: 

 

  • Enables partners, stakeholders, and investors to navigate to your business idea quickly. 
  • It serves as a document that helps you propose your business in front of the executives, much like a beefed-up elevator pitch, short, brief, and to-the-point. 
  • Offers an easy-to-view and review format that will help bring your business to the front line. 
  • Work as a powerful single copy-paste email that can be shared with your group of people to create that point of difference.
  • Coveys your message as succinctly as possible, enabling you to grab eyeballs and spur your audience to action. 
  • Encourages you to present a condensed version of your thoughts, leaving no room to fudge behind a torrent of words and numbers. 

Now that the introduction to one-page business plans and their advantages over an expansive one is out of our way, the third point that requires your due attention is the attributes of a good one-page new business plan. 

 

Attributes of A One-Page New Business Plan and Outline:

 

Traditional business plan documents go in-depth on a variety of facets that are considered vital for the business’s long-term success. With one-page, the main focus should be on presenting a high-level overview of your business. This doesn’t mean skimping on the research; it simply means boiling down your research to a few relevant pointers. 

Although a one-page new business plan and outline follows the same basic structure of a standard business plan, few aspects should be highlighted, and a few should be shortened or omitted altogether. Lets, go piece by piece and explore each of these elements as deeply and widely as possible: 

 

  • Summary

In a one-page, you want to pick only those areas that you want to discuss. Focus on what matters the most for the situation of your business. For instance, while seeking funds, zero-in on the areas that are likely to impress your investors like current financial status, a team of experts, and anything else that excites them. 

Similarly, another scenario can be for the internal parties, wherein you have to highlight the areas that are the most critical, need attention, and cry out for change.

 

  • Market Evaluation 

Highlight your target market exclusively in this section, leaving the macro market information aside. Describe your niche that you will target with your products and services, keeping in mind the more specific you are, the better your business will perform in the marketplace. 

 

Also, it is advisable to spare a few words on explaining how your products will tackle the marketplace and its incongruencies. This section is all about creating that point of difference that will make you superior to your competitors. So, utilize it wisely. 

 

  • Competitive Analysis 

Zero-in on a few questions and provide their satisfying answers in this segment. Which of your products and services are the most competitive, and why? What great opportunities do your products and services offer? What serious threats are you likely to face, and where? 

 

Remember, space is always an issue in one-pagers, so be as short and precise as you can.  

 

  • Strategy

This is where the brevity of the one-page becomes both challenging and most valuable. Basically, this section calls for crystallizing how your business is different from others. Shave this section into a few meaty pointers, which might seem difficult at first but doing so will make your idea more prominent and easily digestible.

 

  • Products and Services

Here again, lay off your age-old way of presenting information elaboratively. Rather resort to displaying what your products are bringing new to the table that will make heads turn. The point here is to refrain from presenting your product’s deep technical details- there’s no room for that! 

 

  • Marketing and Sales

In your one-page new business plan and outline, this sales and marketing section will be your ‘calling card.’ Don’t scatter-shoot too much, even if you are targeting a multi-pronged approach. You should focus on the bread-and-butter effort that is likely to drive more positive and satisfying results. It is the publicity that will help you make it big? Or is it all about the multi-talented sales force? 

 

In short, describe what you are going to do and most importantly, highlight how it will help in generating optimum revenue.

 

  • Operations

Emphasize the points that might not be too obvious. Highlight any characteristic of your operations that will give you a competitive edge. Is it a great employee structure you possess? Or the truly exceptional and satisfying customer support services? Accentuate all these points that act as your strengths. Play them and remain focused at all times! Just remember that whatever point you will intensify in this section should be a genuine differentiator for your business. 

 

Another point that you can cover in this section is the operational needs that spark your investors and partners’ interest even further. 

 

  • Finances 

Keep this section tightly tied to your business’s financial projections, which include P/L statements, balance sheets, and cash flow statements. Arm yourself with more detailed information to back up your financials if necessary.

 

 The sales target is another point that can be projected in this section.

 

A lot of information that will go in this section largely depends on your new business, like if borrowing money is your main aim, then a balance sheet and cash flow statement can be skipped and done away with. 

 

The whole point is to hit the high points and leave the elaborative details for expansive business plan documents- and hopefully for the more extended discussion meetings with your prospective stakeholders, partners, and investors. 

 

The key takeaway is that this structure is not the be-all-and-end-all of a business plan. It all boils down to what you like, how you like it, and how you like to present it. Let’s take a look at some of the popular one-page new business plan and outline templates to spur call-to-action! 

One-Page New Business Plan and Outline Templates: 

 

Template 1

 

Emphasize the vital components of your business structure to instigate immediate call-to-action. This one-page new business plan and outline template is a great tool to educate the masses about your business and what it stands for in a concise document. Outline key facets like people involved, distribution channels, competitive analysis, achievements, milestones, and many more with this single page design. Basically, this structure can be adjusted as per your liking. The framework is filled with valuable information that can be modified as per the stats and figures of your business plan. 

 

One Page New Business Essential Components Outline Presentation Report Infographic PPT PDF Document

Download One Page New Business Essential Components Outline Presentation Report Infographic PPT PDF Document

 

Template 2

 

Get started immediately on presenting a well-organized plan with this one-page new business plan and outline template. Give your ideas a well thought out structure that can be adjusted as per the shifts in your circumstances. Formulate and present the most vital components of your business plan such as financial projections, team and key roles, partners and resources, milestones, and many more. This single pager is especially useful for a new startup to jump-start their journey of proposing their business to the world. You can also intensify or rebuild this template by including a more elaborative plan. Simultaneously feel free to adjust the layout involving the design, color, text of any other as per your liking. 

 

Setting Up New Business One Page Outline Presentation Report Infographic PPT PDF Document

Download Setting Up New Business One Page Outline Presentation Report Infographic PPT PDF Document

 

Template 3

 

This one-page business plan template intends to assist new start-ups and entrepreneurs to present a well-constructed plan. It helps the audience relive your ideas in the most attractive visual form, thus making your thoughts and ideas appear more viable and feasible. With the space to add in your key attributes like funding, sales channels, growth opportunities, the team, and many more this single page document is bound to grab eyeballs and make your business big in the market! Not only that it provides sufficient space to mention the detailed sources of funding and how your organization will utilize the funds. Besides this, it can be teamed up with any presentation you like and altered as per the situation demands.  

 

New Business One Page Outline With Financial Projections Presentation Report Infographic PPT PDF Document

Download New Business One Page Outline With Financial Projections Presentation Report Infographic PPT PDF Document

 

Template 4

 

This is yet another powerful representation of a one-page new business plan and outline template that will respond to all your needs and requirements. Fill in your key information to attract the immediate attention of your investors and partners in this single-page layout. Convey your business idea in the most appealing way possible by employing this one-pager. As it presents the most valuable information in a succinct way, it will help in making your idea easily digestible and worth giving a thought. Also, the creative and high-resolution imagery is bound to make your business idea appear more feasible to the onlookers. 

 

New Business Activities Improvement One Page Outline Presentation Report Infographic PPT PDF Document

Download New Business Activities Improvement One Page Outline Presentation Report Infographic PPT PDF Document

 

Template 5

 

New business owners and startups can employ this one-page document to jump-start their presentation journey. Its succinct format will help create a point of difference that you need to get notices and leave your mark in the business world. Since it is a fairly short and precise layout, it will also help convey your thoughts and ideas more lucratively as they will be easy to recall. Thus, helping the investors and stakeholders make the right decisions. Alternatively, this template is fully responsive to your needs so it can be updated as your business progresses. Also managing it is a breeze because of it not being too busy! 

 

New Business Venture One Page Outline Presentation Report Infographic PPT PDF Document

Download New Business Venture One Page Outline Presentation Report Infographic PPT PDF Document

 

Now that you know why you should go for a one-pager, where to find inspiring templates, and what it should include, it is time to boil down your ideas into 1!

 

The clock is ticking, and all you need is a well thought out business plan and a few one-page new business plan and outline templates to work your way into the hearts of the investors. 

 

So, start small and achieve big! 

 

Also, if you have any questions, feel free to drop them in the comment sections below!