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Stp process in marketing powerpoint presentation slides

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Introducing Stp Process In Marketing PowerPoint presentation comprising a total of 69 slides. Each slide focuses on one of the aspects of Segmenting-targeting-positioning with content extensively researched by our business research team. Our team of PPT designers used the best of professional PowerPoint templates, images, icons and layouts. Also included are impressive, editable data visualization tools like charts, graphs and tables. When you download this presentation by clicking the Download button, you get the presentation in both standard and widescreen format. All slides are fully customizable. Change the colors, font, size, add and remove things as per your need and present before your audience.

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Content of this Powerpoint Presentation


Slide 1: This slide introduces STP Process in Marketing. State Your Company Name and begin.
Slide 2: This slide showcases Agenda. You can add your company agenga and use it.
Slide 3: This slide presents Table of Contents with these points- Market Segmentation, Market Segmentation Evaluation, Understand the customer needs, Product Positioning- Perceptual Map, Strategic Positioning, Competitive Landscape, Competitor Positioning, Product Positioning, Positioning strategies, Market Targeting, Market Positioning, Customer Segmentation Layout.
Slide 4: This slide shows Consumer Markets. Segmentation is done on the basis of the mentioned parameters, you can fill in the details as per the requirements
Slide 5: This slide showcases Market Segmentation Evaluation with these two parameters- Market Sales, Net Profit.
Slide 6: This slide presents Business Markets. Segmentation is done on the basis of the mentioned parameters, you can fill in the details as per the requirements
Slide 7: This slide shows Geographic Segmentation. You can add the four segmentation as per your need.
Slide 8: This slide showcases Geographic Segmentation. Add the information as per requirement.
Slide 9: This slide presents Demographic Segmentation. Add the details for this
Slide 10: This slide showcases Psychographic Segmentation with these six factors- Opinions, Values, Interests, Attitudes, Behaviors, Activities.
Slide 11: Behavioral Segmentation
Slide 12: This slide shows Market Segmentation Evaluation with power and barrier with these four stages- Intensity of Rivalry, Bargaining Power of Suppliers, Substitutes Bargaining Power of Buyers, Barriers to Entry, Segment Structural Attractiveness, Its a framework for analyzing the level of competition within an industry and business strategy development to derive five forces that determine the competitive intensity and therefore the attractiveness of an industry.
Slide 13: This slide showcases Market Segmentation Evaluation with these five steps- Competency, Framework, Leadership, Management, Analytical, Relationships, Its a framework for defining & analyzing the various resources of a company which distinguishes them in the market place.
Slide 14: This slide presents Understand the Customer Needs Understand your customer: are they a small private company or a big MNC, What they do: Understand their occupation and interest, When they buy: Understand the purchasing cycle of your customer, How they buy: Website, App, in-person, What they expect of you: if your customers expect reliable delivery and you don't disappoint them, you stand to gain repeat business, Analyse and understand the customer needs & requirements.
Slide 15: This slide showcases Customer Segmentation Layout. You can add the details and make the best use of it.
Slide 16: This slide presents Targeting Strategy Target Market, Product, Undifferentiated, Differentiated, Concentrated, Micro marketing. Among the four strategies, highlight the one you would like to choose for your product and explain in the detail the rationale behind the strategy you opted in the comment box.
Slide 17: This slide presents market positioning with these six categories- WHAT IS IT,, MARKET CATEGORY, PRIMARY DIFFERENTIATION, TARGET SEGMENT, COMPETITIVE ALTERNATIVES, KEY BENEFIT, Market Positioning segment and the target market, you need to fill in this positioning template
Slide 18: This slide Positioning Strategies - Consumer Durable Sector with these categories- Benefit, Corporate Identity, Lifestyle, Competitive, Surrogate, Rationale behind the strategy, Among the five strategies, highlight the one you would like to choose for your product and explain in the detail the rationale behind the strategy you opted in the comment box.
Slide 19: This slide showcases Positioning Strategies Services Sector with these factors- Category, User, Application, Attribute, Quality/ Price, Among the five strategies, highlight the one you would like to choose for your product and explain in the detail the rationale behind the strategy you opted in the comment box.
Slide 20: This slide shows Product Positioning. Evaluating the product on the basis of commonly used parameters which can be altered as per customer requirements
Slide 21: This slide presents Competitor Positioning with these two factors- Market Growth, Company Growth.
Slide 22: This slide presents Competitive Landscape table and use it for your benefits.
Slide 23: This slide Strategic Positioning (Option 1 of 2). You can add the data as per requirement.
Slide 24: This slide presents Strategic Positioning (Option 2 of 2) these factors- Strategic Target, Differentiation Comprehensive Cost Leadership, Focus on priorities, Mention your key focus areas.
Slide 25: This slide showcases Product Positioning: Perceptual Map with these four factors- Low, High, Price, High, Quality,
Slide 26: This slide is for the coffee break.
Slide 27: This is a Bar Graph image slide to show product comparison, growth etc.
Slide 28: This slide shows a Line Chart for two product comparison.
Slide 29: This slide presents Donut Pie Chart with which you can compare the product.
Slide 30: This slide shows Stacked Line with Marker which is being used to show the comparison.
Slide 31: This slide presents Clustered Bar. Add the data and make the use of it.
Slide 32: This slide shows Clustered Column. Add your information and use it accordingly.
Slide 33: This slide presents a Radar Chart graph/chart. Compare Product 01, Product 02 and use as per required.
Slide 34: This slide shows a Stacked Line graph in terms of percentage and years for comparison of Product 01, Product 02, Product 03 etc.
Slide 35: This slide showcases Scatter with Smooth Lines and Markers with which you can compare the products.
Slide 36: This slide shows Stacked Bar in which we can define the graph related problems.
Slide 37: This slide presents Donut diagram which can be used for comparing products.
Slide 38: This slide displays a Stock Chart with volume as parameter in terms of high and low, open and close.
Slide 39: This slide presents Filled Rader. Add the data and use it for the comparing.
Slide 40: This slide displays a Stock Chart with volume as parameter in terms of high and low, open and close.
Slide 41: This slide is for area chart, you can add the comparison with this templates.
Slide 42: This slide presents Combo Chart and compare it for the product comparison.
Slide 44: This slide is titled Additional Slides.
Slide 45: This slide represents Our Mission. State your mission, goals etc.
Slide 46: This slide showcases Our Team with Name and Designation to fill.
Slide 47: This slide helps show- About Our Company. The sub headings include- Creative Design, Customer Care, Expand Company
Slide 48: This slide shows Comparison of number of users and Time.
Slide 49: This slide shows Our Goals for your company.
Slide 50: State your Financial score in this slide with relevant imagery and text. br/>Slide 51: This is a Quotes slide to convey message, beliefs etc.
Slide 52: This is a Dashboard slide to show- Strategic System, Success, Goal Process, Sales Review, Communication Study.
Slide 53: This is a Timelines slide to show- Plan, Budget, Schedule, Review.
Slide 54: This is a Timelines slide to show- Plan, Budget, Schedule, Review.
Slide 55: This is a Puzzle slide with the following subheadings- PPC Advertising, Media Marketing, Print Marketing, E-mail Campaigns
Slide 56: This is a Circular image slide to show information, specifications etc.
Slide 57: This is a Post It slide for reminders of Direct Marketing.
Slide 58: This is a Target slide with the following subheadings- Current Situation, Competitive Analysis, Target Segments, Vision, Positioning.
Slide 59: This is a Venn diagram image slide to show information, specifications etc.
Slide 60: This slide shows a Mind map for representing entities.
Slide 61: This slide showcases a Matrix with the following content- Development Clients, Dilemma Clients, Star Clients, High Value Clients.
Slide 62: This is a Lego Box slide with the following subheadings- Teach, Encourage, Increase, Build.
Slide 63: This is a Hierarchy slide showing- Supply Chain Manager, Supply Chain Council, Sourcing, Supplier Quality Engineer, Procurement, Logistics & Management, Supplier Management, Student, Contract Management.
Slide 64: This is a Silhouettes image slide with the subheadings- INVENTORY, PAYMENT, CASH, CREDITCARD, CHECKOUT.
Slide 65: This is a Bulb Or Idea image slide to show information, innovative aspects etc.
Slide 66: This is a Magnifying glass image slide to show information, scoping aspects etc.
Slide 67: This is a Bar Graph image slide to show product comparison, growth etc.
Slide 68: This is a Funnel image slide showing: Calls-to-action, Reachability, User Experience, Color Schemes, Engagement, Simplicity.
Slide 69: This is a Thank You slide for acknowledgement.

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  1. 80%

    by Jake Smith

    Great quality slides in rapid time.
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    Unique research projects to present in meeting.

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