Research Services We Offer
Our experienced research team offers diverse business intelligence solutions customized for every business, including…
We offer you a complete overview of your industry- the underlying forces at work, attractiveness of the industry and your position vis-à-vis other companies that produce similar products or services so that you can formulate the right strategy for long-term success. We perform Porter’s Five Forces Analysis and SWOT Analysis to help you understand the industry structure, critical factors for success, strengths and limitations of your competitors, and the industry trends that can turn into opportunities so that you are well equipped to defend against competitive forces and position yourself for success.
We do a systematic and in-depth analysis of the strengths and limitations of your rivals and their strategies. We create detailed, highly-researched profiles on your competitors, including their background, products or services offered, financial health, market share, distribution channels, personnel and infrastructural facilities. We do a comprehensive analysis of their past strategies and current strategies as well as their media promotional strategies and promotional mix so that you can leverage this knowledge to formulate an unbeatable strategy.
Market Sizing Analysis
We do a systematic and in-depth analysis of the strengths and limitations of your rivals and their strategies. We create detailed, highly-researched profiles on your customers, including their background, products or services offered, financial health, market share, distribution channels, personnel and infrastructural facilities. We do a comprehensive analysis of their past strategies and current strategies as well as their media promotional strategies and promotional mix so that you can leverage this knowledge to formulate an unbeatable strategy.
Business Plan Formulation
We help businesses craft a well-researched business plan after thorough analysis of the market, revenue projections, distribution and marketing strategies, etc. We follow the orderly structure of a Business Plan report that covers all the major components like executive summary, company overview, products and services, market analysis (target market segmentation, customer benefits, industry outlook, competitor analysis, etc.), sales and marketing strategy and operation plan, company organization structure and financial plan and projections.
Target Market Screening
We help businesses find new customers that will be a good fit for their products and services. Based on meticulous market analysis, we help you identify the overall market segments and the market segment you need to target i.e. your target market. We also do a detailed market segmentation- target market’s demographics (age, gender, marital status, race, religion, etc.), geographic (location, urban/rural, etc.) psychographic segmentation (lifestyle, interests, beliefs, attitudes) and behavioral (readiness to purchase, loyalty, benefits sought). Our research team performs a complete STP Analysis too- Segmentation, Targeting and Positioning. This involves determining your marketing mix and identifying your Unique Selling Proposition (USP).
Our research team does the crucial product research to help businesses understand what customers want so that they can tailor their products and services accordingly and achieve success in the market. We do an unbiased, reality check of the market to see if there is a sustainable market for the new product and analyze similar products or services already existing in the market. This helps businesses avoid making expensive mistakes in the long run. Our researchers try to find the missing gap in the market that you can exploit to stay one step ahead of your competitors.
Business Report Writing
Our team also specializes in drafting well-researched business reports for companies and executives. Data collection, compilation and analysis is done in a systematic and logical way. Whether it’s a business case study, an industry trend or a financial activity, each business report is written objectively. Our researchers use their analytical skills to identify possible solutions to a problem, suggest recommendations and apply organizational theories to practical situations. The team has excellent communication skills to present data and information in a clear and concise report.
We conduct a thorough investigation into all macro-environment factors that could affect your organization or product/service in the long run. Our researchers analyze all potential “Political, Economic, Social, Technological, Legal and Environmental“ factors that you need to be prepared for to maximize the opportunities and minimize threats.
Porter’s Five Forces Analysis
We also help companies leverage the most widely used model worldwide to analyze the attractiveness or profitability of the industry and measure the competition intensity. Porter’s Five Forces gives us insights into the bargaining power of customers and suppliers, the threat new entrants or substitute products can pose to a business and the rivalry amongst the exiting competitors. Together all these forces give a business an estimate of the long-term profit potential in their industry.
Business Development Support
We also offer any number of business support services such as creating targeted mailing lists, social media campaigns, sales support tools, creation and design of newsletters, brochures and other marketing collateral, generating sales leads sheets, customer analytics, data visualization, and many more. Take advantage of our in-house design services team to create stunning visualizations for your presentations and promotional materials.
Our research team identifies the internal factors (strengths and weaknesses of the company) as well as external factors (opportunities and threats) that can affect your future growth. We discover business opportunities and new market trends that you can capitalize to expand your products or services. We also scan the market regularly and observe changes in the external environment that could be a threat or negatively impact your business. We even perform SWOT Analysis of your key competitors so that you can formulate a strong strategy to counter the competitors’ strengths and exploit their weaknesses for market dominance.
Country Risk Analysis
Our researchers do a detailed study of the political, economic, and social climate of the country in which you wish to expand your business and analyze the threats that pose to you and how you can deal with them. We monitor both macroeconomic and microeconomic factors. Learn beforehand if the business climate in any country is favorable or unfavorable for your product/service, what precautions you need to take to stay out of trouble and leverage the opportunities for maximum growth.
Our Research Team
Built to Deliver Quality Research
We have put together an amazing, experienced team of subject matter experts, researchers and consultants who are the best in their fields. Having worked with companies like McKinsey, KPMG, Deloitte and having a solid research background behind them, our Research Team is guaranteed to deliver you high quality research within strict deadlines.
Why Choose Us?
Outsourcing market research services to us will give you the following benefits
Save at least 40-50% of your cost with our affordable pricing
Our in-house team of researchers have a vast experience of serving small to big businesses around the globe
We strictly adhere to guidelines and push ourselves if need be as time is critical in business
Extra Design Hand
We also have one of the world’s largest in-house design team which means you can get additional work done at the best package