Developing New Product Capabilities And Identifying USP Powerpoint Presentation Slides
Understanding the product and identifying its USP is a key driving force that helps an organization to gain competitive advantage and capture more customers by offering unique and seamless service. This presentation is helpful for Marketing Managers with an objective to identify their products USP and analyzing their market competition. This presentation initially provides an overview of the organization, product and services it offers and details of the new product it wants to introduce. After understanding the product, the company understands the need of new product development and the process for the same. In the second phase a detailed product assessment is done, this includes understanding the offerings of the product, assessing the capability of the product. After understanding the capability of the product its USP Unique Selling Proposition is identified and then its features are compared to the existing similar products in the market. After identifying the USP of the product a detailed analysis of the market for the same is done. This detailed analysis includes quantifying the TAM Total Addressable Market of the product, segmenting its customer base, developing and ideal buyer persona and deciding how to position the product market. In the final phase a detailed analysis the market competition is done as multiple strategies for product are determined along with a detailed product launch and marketing is devised. In the end various KPIs Key Performance Indicators are determined to track the product performance.
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It covers all the important concepts and has relevant templates which cater to your business needs. This complete deck has PPT slides on Developing New Product Capabilities And Identifying USP Powerpoint Presentation Slides with well suited graphics and subject driven content. This deck consists of total of fifty five slides. All templates are completely editable for your convenience. You can change the colour, text and font size of these slides. You can add or delete the content as per your requirement. Get access to this professionally designed complete deck presentation by clicking the download button below.
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Content of this Powerpoint Presentation
Slide 1: This slide introduces Developing New Product Capabilities and Identifying USP. State Your Company name and begin.
Slide 2: This is Agenda slide. State your agendas here.
Slide 3: This slide displays Table of Content of the presentation.
Slide 4: This slide depicts Company Overview. Demonstrate your organizations vision mission and different features throughout the year in this slide.
Slide 5: This slide depicts Product & Services Offered. Diverse sorts of Services and items offered by your organization are displayed in this slide.
Slide 6: This slide showcases New Product Introduction. Utilize this slide to characterize the features and deliverables of your new product.
Slide 7: This slide displays Need of Product Development with- New Product Development Process, Product Development.
Slide 8: This slide showcases Need for Product Development. In this slide you can show the various needs that led to the development of new product
Slide 9: This slide showcases New Product Development Process. A process carried out while developing a new product are given this slide.
Slide 10: This slide displays New Product Development Process. A process carried out while developing a new product are given this slide
Slide 11: This slide displays Product Capability Assessment Gantt Chart.
Slide 12: This slide showcases Product Offering Assessment Process. Assess your products capabilities through various steps provided in this slide
Slide 13: This slide is continued Product Offerings Assessment Process.
Slide 14: This slide is continued with Product Offerings Assessment Process. Illustrate and explain the various steps involved in the product offering assessment process.
Slide 15: This slide is continued with Product Offerings Assessment Process.
Slide 16: This slide depicts Product Capability Assessment Gantt Chart. The Schedule of the Product Capability assessment process can be shown through this Gantt chart provided in the slide
Slide 17: This slide describes Product USP Identification. Identify the USP of your product by following the process provided in this slide
Slide 18: This slide is continued with Product USP Identification. Use the steps to develop the Unique selling point of the product and List them in the highlighted box.
Slide 19: This slide depicts Product Feature Comparison. Compare and Contrast your product from the competitors product in this slide .
Slide 20: This slide displays Market Insight with- Total Addressable Market, Market Segmentation, Buyer Persona, Market Positioning.
Slide 21: This slide depicts Total Addressable Market. Use this slide to show your Total Addressable/ Achievable ,Target and Obtainable Market.
Slide 22: This slide displays Market Segmentation. Segment your market and buyers on various criteria's in this slide.
Slide 23: This slide depicts Buyer Persona. Show your buyers persona based on various criteria's in this slide.
Slide 24: This slide depicts Market Positioning. Use the provided table Define your and your competitors market positioning in this slide.
Slide 25: This slide displays Market Share. Show your market share and contrast it from your competitors by using our slide.
Slide 26: This slide showcases Market Share. Graphical representation of Market Share analysis is displayed in this slide.
Slide 27: This slide discusses Product Pricing Strategy. Use any of the various pricing strategy given ibn the slide for your product.
Slide 28: This slide represents Product Price Comparison. Compare the price, location covered and other criterias of your product in comparison to the competitors in this slide.
Slide 29: This slide showcases Product Launch Strategy.
Slide 30: This slide presents Brand Launch Process Timeline. Show the process timeline for your brand launch by using this slide.
Slide 31: This slide describes Brand Launch Budget. Define your budget of the brand launch process in our brand launch budget slide.
Slide 32: This slide showcases Distribution Channel. Decide your distribution channel by comparing the merits and demerits of all the various channels .
Slide 33: This slide depicts Product Marketing Plan. Show your marketing plan in this slide and explain each step month by month.
Slide 34: This slide depicts Product Marketing Plan. Show your marketing plan in this slide and explain various step.
Slide 35: This slide depicts Sales Forecasting. Show the comparison of your historical and Projected data in this slide.
Slide 36: This slide showcases Marketing Budget Plan. Define Various aspects of your budget in this slide and show the projected cost.
Slide 37: This slide is continued with Marketing Budget Plan. Define Various aspects of your budget in this slide and show the projected cost.
Slide 38: This slide showcases Marketing Budget Plan. Define Various aspects of your budget in this slide and show the actual cost .
Slide 39: This slide showcases Dashboard and KPI.
Slide 40: This slide presents Sales Dashboard. Show your highlights of sale through our dashboard.
Slide 41: This slide presents Online Marketing Dashboard. Showcase your highlights of your online marketing campaign through our dashboard.
Slide 42: This slide depicts Marketing KPI and Dashboard. Show your sale and financial highlights of through our dashboard.
Slide 43: This is Developing New Product Capabilities and Identifying USP Icons Slide.
Slide 44: This slide is titled as Additional Slides for moving forward.
Slide 45: This slide represents Sales Process. This slide to shows sale process used in organization, you can make changes to this slide.
Slide 46: This slide showcases Product Innovation Matrix. Use this innovation matrix for new product market strategy.
Slide 47: This slide depicts Vendor Selection. This slide shows different Vendors and various requirements that they meet, use this slide to select the appropriate vendor for your business.
Slide 48: This is About Us slide to showcase Company specifications.
Slide 49: This is Our Goal slide. State your Company goals.
Slide 50: This slide is titled as Post It Notes. Post Your important notes here.
Slide 51: This is SWOT slide to represent Strength, Weakness, Opportunity and Threat.
Slide 52: This slide represents the Location with population in different continents.
Slide 53: This slide displays Timeline process.
Slide 54: This is Lego slide with icons and text boxes.
Slide 55: This is Thank You slide with Address, Email address and Contact number.
Developing New Product Capabilities And Identifying USP Powerpoint Presentation Slides with all 55 slides:
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