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Planning aida model from awareness to action

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Presenting this set of slides with name Planning AIDA Model From Awareness To Action. This is a four stage process. The stages in this process are Awareness, Interest, Desire, Action. This is a completely editable PowerPoint presentation and is available for immediate download. Download now and impress your audience.

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Content of this Powerpoint Presentation

Description:

The image depicts a colorful funnel that represents the Planning AIDA Model, which stands for Awareness, Interest, Desire, and Action. This model is a marketing concept that outlines the stages a consumer goes through before purchasing a product or service. Above the funnel, the title "Planning AIDA Model from Awareness to Action" indicates that the content will show how to guide a customer's attention from the initial awareness of a product or service to the stage where they take action, such as making a purchase.

For the Awareness stage, the slide suggests focusing on public relations strategy at least 3-4 months before launching your product to garner attention. The Interest section suggests building customer interest via direct mail campaigns. Moving on to Desire, the presentation notes the value of exclusive launch events and buzz creation through social media, local news, and advertising. Finally, the Action section advises on determining where and how to present a call to action to make it easy for customers to purchase or engage.

Use Cases:

This model can be utilized across various industries for marketing and sales strategy presentations:

1. Retail:

Use: Enhancing customer acquisition strategies

Presenter: Marketing Manager

Audience: Sales and Marketing Teams

2. Technology:

Use: Launching a new software or hardware product

Presenter: Product Manager

Audience: Marketing Associates

3. Real Estate:

Use: Selling properties and real estate developments

Presenter: Real Estate Broker

Audience: Sales Agents

4. Pharmaceutical:

Use: Introducing new medicines or health products

Presenter: Brand Manager

Audience: Sales Force Team

5. Automotive:

Use: Releasing a new car model

Presenter: Marketing Director

Audience: Dealership Owners

6. Banking and Financial Services:

Use: Promoting a new financial product or service

Presenter: Financial Advisor

Audience: Relationship Managers

7. Media and Entertainment:

Use: Marketing a new show, movie, or album

Presenter: Publicity Manager

Audience: Production and Marketing Team

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