Managing b2b marketing powerpoint presentation slides
This template will help the firm implement and optimize account-based systems to generate higher returns on investments and the marketing and sales teams alignment. The present scenario of account management portrays various issues such as longer sales cycles, etc. Check out our professionally designed Managing B2B Marketing template. The team will prepare a checklist to infer insights about accounts in terms of company market information. It will develop an ideal customer profile worksheet and collect firmographic and technographic data. Aligning sales and marketing teams by analyzing and scoring them on specific parameters such as building organizational relationships. Effective management of communication will improve overall alignment among teams. The firm will develop an account-based scoring model to assess various accounts on specific parameters. The team will prepare an account nurturing program by providing selected accounts with personalized content in webinar emails. Articles, etc. After successfully optimizing account management and choosing appropriate automated account management software, the firm will improve customer retention rate, increase account engagement, enhance B2B marketing efforts, enhance returns on investment, and better sales and marketing alignment. Get access now.
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PowerPoint presentation slides
Deliver an informational PPT on various topics by using this Managing B2B Marketing Powerpoint Presentation Slides. This deck focuses and implements best industry practices, thus providing a birds-eye view of the topic. Encompassed with fifty six slides, designed using high-quality visuals and graphics, this deck is a complete package to use and download. All the slides offered in this deck are subjective to innumerable alterations, thus making you a pro at delivering and educating. You can modify the color of the graphics, background, or anything else as per your needs and requirements. It suits every business vertical because of its adaptable layout.
Content of this Powerpoint Presentation
Slide 1: This slide introduces Managing B2B Marketing. State Your Company Name and begin.
Slide 2: This slide shows Agenda for Managing B2B Marketing.
Slide 3: This slide presents Table of Content for the presentation.
Slide 4: This slide shows title for current scenario.
Slide 5: This slide explains the key concerns that have raised in context to account management.
Slide 6: This slide shows present delivery gap that firm is facing in terms of its performance as compared to the industry standards.
Slide 7: This slide displays title for account management information gathering.
Slide 8: This slide showcases what is developed and dedicated account based marketing team.
Slide 9: This slide presents ABM accounts insights checklist.
Slide 10: This slide exhibits creating of ideal customer profile worksheet.
Slide 11: This slide shows collection of technographic and firmographic data.
Slide 12: This slide displays title for account management sales & marketing alignment.
Slide 13: This slide demonstrates aligning of sales and marketing teams.
Slide 14: This slide explains scores allotted to sales and marketing team on key alignments initiatives and necessary measures taken regarding the initiatives.
Slide 15: This slide provides information about how sales and marketing teams will handle the ongoing communication by collaborating together.
Slide 16: This slide shows continuing content from above slide.
Slide 17: This slide displays title for optimizing account scoring model.
Slide 18: This slide depicts information regarding scoring model which provides scoring based on accounts.
Slide 19: This slide presents implementing account based scoring model.
Slide 20: This slide presents continued content from above slide.
Slide 21: This slide exhibits table for scores & grades assigned to each account.
Slide 22: This slide provides information regarding the different accounts that are assessed on marketing automation platform.
Slide 23: This slide shows title for determining influence decision maker.
Slide 24: This slide explains role of decision maker in buying process. Several decision makers are assessed on parameters such as influence level, buy in, etc.
Slide 25: This slide showcases mapping of influencer decision maker.
Slide 26: This slide presents title for account nurturing program.
Slide 27: This slide provide information regarding the data collected by the buyer.
Slide 28: This slide exhibits table for account lead nurturing content program.
Slide 29: This slide describes email marketing worksheet that is prepared to keep track on different email marketing campaigns initiated for individual customer.
Slide 30: This slide shows content marketing worksheet that is prepared to keep track on different personalized campaigns initiated for individual customer.
Slide 31: This slide provide information regarding account nurturing process initiated by ABM representative.
Slide 32: This slide shows continued content of above slide.
Slide 33: This slide displays title for impact analysis.
Slide 34: This slide presents graphical presentation for impact of successful implementation of ABM.
Slide 35: This slide exhibits continued content from above slide.
Slide 36: This slide showcases graphs on improvement of overall performance.
Slide 37: This slide demonstrates title for selecting suitable automated account management software.
Slide 38: This slide will help firm in choosing the suitable account management system by analyzing them on several parameters and associated cost.
Slide 39: This slide will help firm in choosing the suitable automated marketing software to improve account management system
Slide 40: This slide displays title for managing account dashboard.
Slide 41: This slide gives graphs presentation of content for above title.
Slide 42: This slide provides continued content.
Slide 43: This slide provides continued content.
Slide 44: This slide displays Icons for Account Based Marketing.
Slide 45: This slide is titled as Additional Slides for moving forward.
Slide 46: This slide shows buyer persona worksheet.
Slide 47: This slide provides 30 60 90 Days Plan with text boxes.
Slide 48: This slide shows Weekly Timeline with Task Name.
Slide 49: This slide displays Roadmap for Process Flow.
Slide 50: This slide presents Bar chart with two products comparison.
Slide 51: This slide shows Post It Notes. Post your important notes here.
Slide 52: This slide depicts Venn diagram with text boxes.
Slide 53: This is Our Goal slide. State your firm's goals here.
Slide 54: This slide showcases Magnifying Glass to highlight information, specifications etc
Slide 55: This is a Comparison slide to state comparison between commodities, entities etc.
Slide 56: This is a Thank You slide with address, contact numbers and email address.
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