Social media management powerpoint presentation slides

In the present world of technology, social media plays a crucial role in making and breaking a business. Housing a number of influencers and future potential buyers, social media can help you in taking your business to new heights. All you need to do is advertise your brand and manage the social media campaign. Advertising may be easy, but management is not.

To manage your social media campaign, you need a well-structured plan to enlighten you about the technicalities of the campaign. Such a plan answers everything from what to how. SlideTeam’s 100% editable, customizable and fairly inclusive social media management PowerPoint template is just the thing you need to get your hands on to an effective management system.

This template alone will allow you to showcase the matrices of your social media campaign. This collection of documents is useful for the management of your company, its audience, and so many other individuals. How? Let’s check it out.

Are you looking for a way to enlighten your management about your social media management? Take the help of this marketing proposal template to do the needful.

Let’s explore!

Template 1: Marketing Campaigns

When it comes to social media management, the domain comprises many elements. Out of these, you need to select the most suitable ones for your business that will bring in the required results. This template allows you to showcase some information related to your social media marketing campaign. Here, you can provide details related to your existing print ads, online advertising campaigns, trade fairs, telemarketing responses, referrals, direct mail, and other campaigns.

Template 2: Customer Acquisition Campaigns

For a successful ad campaign, you need to research your audience of potential buyers. For this, you can take the help of offline and online sources. This template divides these main sources of customers into sub-sources. These sub-sources are the techniques for you to get to your potential clients. Online sources of marketing include Social Media, SEO, Blogs, e-mails, PPC campaigns, and other affiliates. Similarly, offline marketing techniques include Events, Print ads, sponsorships, and radio ads.

Template 3: Marketing Reach by Channels

As stated earlier, there are multiple ways or channels that you can use to get to your target audience. However, investing in all of these channels cannot be optimal and a choice needs to be made. You need to ascertain the best and the worst channels of marketing. This slide depicts these channels with their pros and cons. You can enlist the top-performing channels like Online Media, Printing Ads, and Emails as well as the non-scalable channels like Referrals, Trade Fairs, and Telemarketing.

Template 4: Social Media Campaign Details

Within the social media marketing domain, you can find many platforms to run your ads. This slide showcases in detail the likes and dislikes of marketing platforms. This will allow the management to make a better decision about which platform to opt for and which to leave. For example, you can state the best part about Facebook ads is that these are easy to control, whereas the worst part is that there is a limited scope for the audience.

Template 5: Social Media Roadmap

Setting up and running a social media campaign is not enough. You need to create a timeline and follow it. This slide allows you to showcase the roadmap of your existing social media campaign for up to 6 months. You can showcase the roadmap for four campaigns on this slide. These include Content, Paid and Organic Search, Email Marketing, and Social Media campaigns. You can also divide each campaign into overheads as required.

Template 6: Social Media Management Steps

When the process of social media management is laid out, it becomes easy for the management and the employees to follow the procedure as and when scheduled. This is one of the best slides in this social media management template that allows you to define the process of social media management for your ease. The process starts with extensive research and proceeds to content publishing and social broadcasting. Thereon, you can engage with the customers and make the required changes to the campaign, if required.

Template 7: Report and Refine after Studying Engagement

The last stage of the social media marketing campaign, known as Reporting and Refining, is quite crucial. This last stage acts as a base for the first stage of the upcoming year. Here, you can offer a detailed report of the performance of the campaign over the past year. You can add data related to the percentage change in engagement. Here, you can add the percentage change in pages per user per visit, time on site per visit, results derived from SEO operations, and more.

Template 8: Choosing the Right Social Media Platform

Using this slide, you can target the demographics, purpose, viability, and downsides of each social media platform. Compare the stats of Facebook, Twitter, Pinterest, YouTube, LinkedIn, Instagram, and Google+. For the sake of comparison, you can list the number of users, age groups of users, the purpose behind each platform, and more.

Template 9: Social Media Advertising Cost

The costs of various elements of social media marketing differ. Hence, you need to ascertain the entire and actual costs of all the domains to make an informed decision. This slide allows you to compare campaigns on the cost per click, cost per second, and more. For extensive comparison, you can enlist data related to delivery, results derived, reach grabbed, costs, and amounts spent on platforms. At the end of the document, you can show the number of users visiting your brand and the total amount spent side-by-side.

Template 10: Social Media Advertising Comparison vs Other Advertising Platforms

This slide allows you to showcase the satisfaction of the users with elements of the social media marketing domain. In this slide, you can add the reviews generated from the users on many parameters, including those from parties or events, profiles, responses to social media, user-curated content, enlisting influencers, and so much more. The slide uses bar graphs to represent the level of satisfaction. The bottom section of the graph represents percentages of satisfaction.

Your audience may not have an extensive idea about the benefits of a social media marketing campaign. Why don’t you take the help of this engagement awareness campaign template? 

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Achieve Increased Efficiency from Your Social Media Marketing Campaign

In any level of social media marketing campaign, a lot of funds are spent. If the amount is not spent wisely, then it can affect the performance of the ads and bring in negative results. The above-provided template is quite smart and allows you to make the most out of your marketing campaign with ease by learning from the results generated in the past and using them for greater future benefits.

Here’s an all-inclusive template that will help you showcase the entire social media content management strategy with ease.