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Coca Cola Brand Portfolio Strategy Three Tier Brand System Making Brand Portfolio Work

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This slide covers the 3 tier brand system of coca cola, which includes categories of brands based on scale and time, such as explorer, challenger, leader, etc. Present the topic in a bit more detail with this Coca Cola Brand Portfolio Strategy Three Tier Brand System Making Brand Portfolio Work. Use it as a tool for discussion and navigation on Brand System, Brand Portfolio Strategy. This template is free to edit as deemed fit for your organization. Therefore download it now.

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