Buyers journey awareness ppt powerpoint presentation outline slide portrait
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Presenting this set of slides with name Buyers Journey Awareness Ppt Powerpoint Presentation Outline Slide Portrait. This is a four stage process. The stages in this process are Marketing, Business, Management, Planning, Strategy. This is a completely editable PowerPoint presentation and is available for immediate download. Download now and impress your audience.
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Content of this Powerpoint Presentation
Description:
The image illustrates a PowerPoint slide titled "Buyers Journey," segmented into four key stages of the customer purchase process: Awareness, Interest, Decision, and Advocacy. Each stage is represented by an icon and is accompanied by corresponding descriptions of User Behavior, Research and info Needs, and Marketing tactics.
1. Awareness: The eye icon represents the initial stage where buyers recognize they have a problem and are looking for ways to solve it. Marketing strategies here include blog posts,
newsletters, and eBooks.
2. Interest: The light bulb icon suggests the stage where buyers evaluate their options. The marketing content recommended includes case studies, demo videos, and webinars.
3. Decision: Represented by a shopping cart icon, this stage involves narrowing down the options and making a final decision, supported by marketing tools such as product demos, cost estimations, and vendor comparisons.
4. Advocacy: The megaphone icon indicates the post-purchase stage where satisfied customers become brand advocates. Social media and case studies are among the suggested marketing techniques to leverage their support.
Use Cases:
This slide can be applied across various industries for marketing and sales strategy presentations:
1. E-Commerce:
Use: Strategizing customer acquisition.
Presenter: Marketing Manager.
Audience: Sales Teams, Stakeholders.
2. Healthcare:
Use: Attracting patients to new services.
Presenter: Healthcare Marketing Specialist.
Audience: Clinic Staff, Partners.
3. Real Estate:
Use: Drawing potential property buyers.
Presenter: Real Estate Marketer.
Audience: Agents, Brokers.
4. Technology:
Use: Introducing new tech products to market.
Presenter: Product Marketing Lead.
Audience: Prospective Customers, Tech Enthusiasts.
5. Automotive:
Use: Marketing new vehicle models.
Presenter: Automotive Marketing Director.
Audience: Dealerships, Consumers.
6. Education:
Use: Promoting educational programs.
Presenter: Admissions Officer.
Audience: Prospective Students, Parents.
7. Hospitality:
Use: Boosting hotel bookings and loyalty.
Presenter: Hospitality Marketing Executive.
Audience: Travel Agencies, Guests.
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