Top 5 Conceptual Framework Examples With Samples and Templates

Wipro, a renowned IT company, has been leading the telecom infrastructure industry in attempts to improvise billing accuracy by nearly 19% and control revenue leakage with the help of a conceptual framework for pre-billing validation.

 

Earning revenue and drawing in sales can be a cup of tea for businesses with a researched framework for their marketing strategies and tricks.

 

A research framework needs thorough knowledge and ideas, on the basis of which, one can do well and deliver intendent results. But without clarity on the project’s purpose, one cannot proceed with the research framework. One must be aware of the variables and the relationship among them.

 

Hence, a conceptual framework is required to delve deeper into the understanding of any project.

 

A businessman always needs to research before creating a marketing plan, reaching the customers, setting the targets, and designing the shopper’s journey. SlideTeam provides customized PowerPoint Templates that can help you grow your sales and revenue in the longer run.

 

Check out our research plan templates to ensure that your research manifests into real-time goals.

 

This article will help you to work on all business processes with the help of conceptual framework templates.

 

An Analytical Tool

 

A conceptual framework is an analytic tool that you can use before conducting a study.  Conceptual model is another word for it. You can jot down ideas while conducting a study and see the intended assumptions and expectations.

 

It is a visual representation of your research project where you can define the variables and the cognitive relationship among them in a clear manner.

 

What are the types of conceptual variables?

 

As stated above, you need to view the cause and effect of the ideas. Here are the types of conceptual variables which are used to design the framework of your research:

 

• Independent Variable: An independent variable is one that a researcher can control to create an effect on the dependent variable.

 

• Dependent Variable: The researcher tests the variables that are dependent on the independent variable.

 

• Moderating variables: These variables can change the effect that an independent variable can have on a dependent variable.

 

• Mediating variables: These are the mediators. They can interlink the dependent and independent variables. The mediating variables define the relationship between the dependent variables and independent variables.

 

EXAMPLE OF A CONCEPTUAL FRAMEWORK

 

While conducting any research, one must determine the cause-and-effect relationship. For that, one has to note down the expectations within a conceptual framework first and then they can divide the cause-and-effect relationship into variables

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Let’s take the example of Lakme, a cosmetic brand, and say, the brand wants to earn more sales via its online store. Here are some of the proposed variables that can come under a conceptual model, i.e.

 

• The brand plans to earn 20 % more revenue via its online store. This is a dependent variable.
• The brand decides to do weekly social media promotions by giving a discount of 20% if the customer purchases within 24 hours by working on the UI of the online store. This would be an independent variable.

There is a relationship between the dependent and independent variables. If the brand improves the UI and offers a 20% discount and promotes the offer on social media, then it would be able to enhance the revenues.

 

START CREATING A CONCEPTUAL FRAMEWORK WITH SLIDETEAM’S CUSTOMIZED PPT TEMPLATES

 

Template 1:  Framework for Customer Portfolio Management in B2B Sales

If you are a B2B company, you would require a complete portfolio of your customer. To enhance sales and revenue, a business must know its valuable and recurring customers through the portfolio’s analysis. One needs to prioritize their customers on profits, geography, activity, and so on. This customized and editable template would help you out in the process of customer portfolio management. Download it now.

 

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Template 2: Conceptual Framework of Cyberterrorism With Impact[LK1] 

 

The following slide helps you to eliminate any risks for the target industry or economy. This template will help you set your goals and motivation to achieve them. It also presents the tools of attack, domain, and method of action. The Conceptual Framework of cyber terrorism with impact shows six stages of development. You can edit this slide and highlight all the information on network warfare, and psychological idealism. Get it now.

 

 

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Template 3: Post Automation Conceptual Framework Logistics Improving Management Logistics Automation

 

The following PowerPoint Presentation Template would help you set up valuable stages for your business such as planning any marketing or sales process, outsourcing, tackling the resources, distributing them, and handling the reverse logistics. Provide detailed explanations to your clients regarding your management and other resources via this template. Click the link below to download

 

 

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Template 4  Supply Chain Management PowerPoint Presentation Conceptual Framework Slides

 

Supply Chain Management includes managing the processes to transform raw materials into final products. It involves management of supplying goods and services. These PowerPoint Slide Templates will help you streamline the business processes that will be involved in supplying the services to improvise customer value. Download it here.

 

 

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Template 5 Safety Cost Conceptual Framework in Construction Project

 

The following PPT Layout focuses on the processes that are involved in construction project management. You can focus on the inputs, outputs, and activities of project management operations. Also, you can include the concepts such as the human resource action plan, safety cost models, creating and validating the safety cost structures, etc. The templates are easily downloadable and editable. You can lure your audience through these easy-to-use templates. Get it now.

 

 

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FAQs On CONCEPTUAL FRAMEWORK TEMPLATES

 

1. What is a conceptual framework and its purpose?

 

A conceptual framework is a tool to depict the relationship or cause & effect amongst the variables you want to undertake regarding any research. You can create your conceptual framework before integrating and collecting the data. The frameworks are usually shown in the form of visualizations.

 

The main purpose of the conceptual framework is to help you set out the targets to achieve the marketing goals for your brand. You can set out the assumptions and expectations for the variables. The objective and the purpose behind your research can be put together to map out the conclusions. You can measure, put variables, and watch out for the coherent dependency amongst them.

 

2. What are the three conceptual frameworks?

 

If you want to run your business for long[LK2], you have to work on the following facts while undertaking any conceptual framework.

 

1. Market learning: In order to gain more sales and profits, you must learn about your customers’ preferences. You can hire certain market research agencies which can conduct surveys. That’s how one can know the current trends regarding customer preferences.
2. Customer relationship management: This is an integral part of retaining customers. CRM involves practices to manage the customers’ interactions across channels such as chat, emails, social media, etc.
3. Sales management: Creating a sales strategy is a must to drive revenue. It involves hiring people, conducting training for them, and motivating them to work toward a common goal.

 

3. What are the 3 variables in a conceptual framework?

 

There are three types of variables in conceptual frameworks -

 

• Moderating Variables: The moderating variables can change the relationship between the dependent and independent variables. These variables can boost, deteriorate, or make the relationship among the variables almost negligible.

 

• Mediating Variables: A mediating variable shows the relation between the dependent and independent variables. It also demonstrates reasons why there is a correlation between the variables at all. When one takes full account of the mediator’s effect, correlation among variables may fade away.

 

• Controlling Variables: These variables are kept constant in a study or marketing research. These variables might not be in direct relation with the objective but they could affect the outcome or conclusion.

 

4. How do you write a conceptual framework in research?

 

Conceptual framework in research can be in the form of written or visual representation.

 

These are the following steps one can follow while writing a conceptual framework in research:

 

1. Choose the research question:- The research question you would select would help you know what you want to discover so that your research can have a clear and precise focus. The conceptual framework is, therefore, necessary before you collect all relevant data. This is how you can first jot down variables and discover a correlation between them.
2. Find out the dependent and independent variables:- The second step is to check the cause-effect relationship among the variables
3. View the cause-and-effect relationship:- Once you have noted down the research question and the variables, the next step is to set the assumptions of the cause-effect relationship among the variables.
4. Check out other variables that influence:-Point out the other variables that can influence the research. These could be moderating and controlling variables.