Best Market Intelligence Templates To Know Your Competitors Well!

Just take a minute to think what it would be like if you knew everything about your customers from their background to their likes and dislikes. A market leader keeps a hawk-eye on customer's inclination, and direct contact with the consumers in order to identify their rights and wrongs in the business. This type of feedback is very essential in a company, but sadly, it does not work when you are running a bigger business. However, it is equally important to have detailed information about your competitors in the market and your potential customers too. Keeping an eye on your enemy is the key to win any battle and the same goes in business too. The given blog will walk you through the market intelligence and strategy development PowerPoint templates that will arm you have in-depth knowledge of your competitors' activities.

As it is rightly said” Knowledge is having the right answer and intelligence is having the right question”

To solve the above problem all companies should practice Market Intelligence. It can help companies, both big and small, to take a right decision. The principal purpose of Marketing Intelligence is to help a company grow, boost its sales, increase revenue, profit and give a good ROI.

Featured below is a complete deck of Marketing Intelligence and Strategy Development slides that you can use to present to your audience.

Template 1

This is the cover slide to the deck, market intelligence, and strategy development that can be used to make accurate, and confident decisions. Create an everlasting impression by introducing your topic utilizing this beautiful PowerPoint deck.

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Template 2

With this incredibly designed slide, you can easily communicate your agenda of Market Intelligence to your audience. The overriding purpose of this slide is to discuss the outline of marketing intelligence with your listeners.

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Template 3

The above slide shows table of contents. You can easily mention the points in this slide that you will discuss in your presentation with your spectators. It includes an industry overview, market landscape, competitive intelligence, and other such facets.

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Template 4

The given slide contains a worldwide spending graph on IoT which depicts the amount of money spent in various sectors like discrete manufacturing, transportation, etc. in two different years. This template lists down the key highlights depicting the global market spending pertaining to different years.

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Template 5

With this customizable PowerPoint slide, you can very easily highlight the current trends in the IoT industry. The slide covers the latest inclinations in the market like robot's popularity, the rise of digital twins, etc. The template also provides you a room to add other industry trends shaping the future of the marketing industry.

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Template 6

The following slide covers the key forces driving the IoT industry. The PowerPoint template smoothly explains the major driving forces of the industry like connectivity, marketing automation, cloud computing, etc. Adapt the slide as per your needs and capture the attention of your audience instantly.

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Template 7

This is an incredible PowerPoint template to highlight Porter's Five Forces Model. It shows the increasing and decreasing status of bargaining power of suppliers and buyers, rivalry among the competitors, and the threats posed by new entrants.

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Template 8

This template proves to be very handy in case you want to mention the information about the size of the IoT market in North America. The template includes a graph, which clearly portrays the market size in various sectors like healthcare, electronics, transportation, etc.

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Template 9

The pie chart in the above slide keypoints the global as well as domestic share of IoT market by sub-sectors. The slide shows how smart cities are making a huge contribution to the domestic as well as global market.

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Template 10

This is the best slide to exemplify the global IoT connections along with the share of IoT revenue in the year 2025. Besides this, the PowerPoint slide also contains a bar graph, which shows the region-wise Global IoT connections and revenue share in different years.

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Template 11

To provide detailed information on the various IoT market segments, this is the slide to go for. It covers various IoT market segments like software, application, and components.

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Template 12

There are always some barriers to entry into any type of industry. This slide explains the challenges faced by various industries in the adoption of IoT. The barriers covered in this slide are high costs of implementation, network connectivity, etc. It also focuses on data privacy concerns keeping the security agenda into consideration.

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Template 13

This slide works best if you want to give a clear view to your customers about the technology being offered by various companies. It covers a detailed comparative analysis of various companies and technology offered by them like databases, analytics, sensors, processors, etc.

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Template 14

This slide helps you in conducting a thorough comparative analysis of various companies along with price positioning. By having a clear picture of the price range of the products from various companies one can make better-informed decisions.

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Template 15

A revenue model comparison is very necessary for the strategic development process. This slide shows a tabular comparison of pricing models of top companies based on various features like purpose, process, pricing, etc.

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Template 16

This is one of the most important slides in our deck, which runs a detailed comparison of strategies adopted by top companies in the IoT industry. It draws comparisons based on various strategies like data piracy, variable sensor availability, etc.

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Template 17

Use this slide to give a detailed profile of the buyer covering all the important information about him like how he finds the company, pain points, what he does not want, why he buys from the company, etc.

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Template 18

All the leading IoT companies use a customer journey map to better understand how customers view their products and services. This slide shows a customer journey map, which covers various stages of awareness, consideration, loyalty advocacy, etc.

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Template 19

This slide can be best used to show sector-wise potential target customer details. It includes a bar graph, which highlights the percentage contribution of different sectors to global IoT revenue.

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Template 20

Every company needs a pricing strategy before entering the market. This slide can be used to explain pricing strategy flawlessly to your audience. It also contains a graph, which shows the expected acquisition status of market share.

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Template 21

A marketing campaign is an integral part of a marketing strategy. This slide can be used to explain the marketing campaign. It focuses on campaign goals, marketing channels, target market, etc. Details of the campaign can also be highlighted taking the assistance of this marketing campaign PowerPoint template.

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Template 22

Company’s touchpoints have a great impact on their purchase likelihood. This slide can be used to compare a company's touchpoint with that of their competitors’. The given slide incorporates a table that helps you showcase the relationship between feelings of the touchpoints and its impact on the likelihood of purchase.

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Template 23

This PowerPoint slide shows a sales dashboard, which includes a graphical representation of various sales metrics like sales revenue, sales growth, customer lifetime value, etc. in a precise manner. Showcasing the monthly and the weekly sales revenue and growth has now become easy with this amazing performance measurement dashboard PowerPoint template.