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How did a tonic for some sickness become the world’s most popular beverage brand?
The answer is marketing; not really a secret, is it? Coca-Cola now boasts 500 brands and 3,500 beverage varieties in 200-odd countries and territories, with a worldwide brand equity of over $74 billion. Its most recent ad, "The Happiness Truck," in which a red vehicle roams the streets and provides free goodies to everyone who hit the red button on the truck, was a rage across Brazil, Armenia, and Turkey. In a similar vein, the Vodafone pug and zoo-zoo not only marketed the company but also established it as the first telecom service to market without a celebrity.
Check out our Marketing Campaign Timeline to remain on top of marketing campaign execution and ensure achievement of your goals.
Marketing supports businesses in capturing customers’ attention. A Marketing Action Plan (MAP) is essential to make the best use of resources. This action plan comprises KPIs, a slew of actions, functions, dates, responsibilities, and a budget to meet marketing objectives.
This blog explains procedures required to carry out the marketing plan for your campaign. At SlideTeam, we have compiled a list of the Top 10 Marketing Action Plan Templates that helps you break down your marketing plan into small chunks with practical and attainable goals. These templates improve project identification, assessment, and tracking.
Want to improve the effectiveness of your marketing campaigns? Find out more about Product Marketing Strategy.
The 100% customizable nature of the templates provides you with the desired flexibility to edit your presentations. The content-ready slides give you the much-needed structure.
Get your marketing strategy done and dusted with SlideTeam’s compelling, persuasive and practical PPT Templates!
Template 1: Digital Marketing Strategy Framework PPT
Social media research has identified rapid evolution of digital marketing as one of the key marketing trends over the past decade or so. Use this PPT Template to evaluate the viability of drawing up a digital marketing plan for your company. This unique approach to promoting items or services is an excellent tool for attracting the right buyer personas. The deck includes digital marketing techniques like SEO, SEM, PPC, content marketing, etc. The RACE (Reach, Act, Engage, Convert) framework is also delineated to help you comprehend the path to a purchase decision. With this download, you can use marketing data and insights to meet your company objectives. Save it now!
Template 2: Content Marketing Strategy Framework PPT
Need a precise targeting and content strategy to produce targeted campaigns? Use this PPT Template to create an advertising roadmap to engage and track customers. This design boosts the visibility of your website and attracts valuable and targeted traffic to your products or services. The complete deck includes elements of marketing strategy, KPIs, ROI measurement strategy, promotion of brand awareness, etc., to identify and design impactful content marketing programs. Use the PowerPoint Presentation to integrate components of both qualitative and quantitative assessment of your existing content. A competitive review is also included with an emphasis on positioning, and messaging to optimize the best content practices of your business. Download now!
Template 3: Market Intelligence Analysis Framework PPT
Use this PPT Template to demonstrate your company's market intelligence. This template helps in performing market research for precise segmentation. This deck integrates the four foundations of market intelligence, namely competitor intelligence, product intelligence, market understanding, and customer understanding, to create a comprehensive risk management strategy. Use this presentation template to increase your company’s capabilities to handle competition. Download it now!
Template 4: Four-Stage Organization Marketing Strategy PPT
Need a marketing strategy to succeed? Use this PPT Template to provide a breakdown of your company’s marketing strategy. This will help management and stakeholders identify marketing-related activities for growth. The presentation template offers insights into marketing campaigns to develop strategic positioning and designs to accomplish organizational goals. Deploy this presentation to enhance your business’s market position and brand value. Download now!
Template 5: Promotional and Marketing Strategy Framework Template
Use this PPT Template to visualize the essential structure of a marketing and promotional plan. This graphic depicts six fundamental parts of a well-structured marketing plan: Values, vision, evaluation, objectives, strategy, and measurements. To enhance business performance, create an overview of marketing elements. Use the PowerPoint Presentation to grasp and convey your existing marketing strategies with an expertise that wins clients. Download now!
Template 6: Seven-Step Marketing Strategy Framework
Use this PPT Template to present the seven steps of a successful marketing plan. This comprehensive and well-structured marketing overview is helpful in growing leads and conversions for your company. This template provides seven steps for developing a strategic marketing strategy, including goal definition, identifying target consumers, problems and optimal distribution methods, competition analysis, implementation, and performance monitoring. With this download, you can tailor your marketing strategy to business imperatives. Get it now!
Template 7: Content Marketing Strategy Framework for Brand Awareness PPT
Brand awareness is critical for commercial success. Use this PPT Template to construct a comprehensive guide to a content marketing framework to gain recall and recognition of your business. This template is excellent for developing a brand campaign to boost visibility. The graphic integrates components from essential marketing procedures, including organic search, link-building content, and social media content, to produce appealing and exciting content. Use this presentation template to make your brand stand out in the marketplace. Download now!
Template 8: Framework for Effective Product Services Marketing Strategy PPT
Create a marketing framework for your product or service using this PPT Template. This is an essential tool for creating an effective advertising campaign. This infographic includes critical processes, including consumer research, use of the 4Ps of marketing (product, price, place, and promotion), design and management of the customer interface, building customer relationships, and striving for service excellence. This well-thought-out product strategy plan will propel your company forward. Save it right away!
Template 9: 4R Framework Exhibiting Personal Marketing Strategy Template
Use this PPT Template to demonstrate a well-structured 4R framework for personal marketing strategy. This template is a fantastic tool for boosting your credibility and visibility. The 4Rs—recognize, recommend, relevance, and remember—are included in this infographic. It is helpful for companies, media houses, brand consultants, etc. This kind of marketing is ideal for emphasizing a company’s individuality and professionalism to promote its unique brand. Get it now!
Template 10: One-Page Digital Marketing Strategy Guide
Build a comprehensive digital marketing strategy guide for your company using this PPT Template. This one-pager is excellent for strategizing the most crucial components of your company’s customer tracking and engagement strategy. Employ this detailed breakdown of digital marketing strategy to map out external and internal factors that act as a catalyst for your marketing efforts and improve your client reach. With this download, you can also improve your digital presence. Get it now!
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The 'secret recipe' of engaging marketing campaigns
Marketing action plans are fantastic for supporting your journey to reach and acquire new consumers. A well-defined marketing plan will help track and measure the success of any marketing campaign. Use SlideTeam’s PPT Templates to provide an in-depth overview of marketing objectives and steps to meet organizational goals.
Are you looking for more assistance with PowerPoint Presentations? Speak to our experts at SlideTeam.
PS Explore our marketing plan guide to solve your company's problems and maintain profitability.
FAQs ON MARKETING ACTION PLAN
1. What are the four types of marketing plans?
A marketing plan is an overview of a company’s marketing efforts for a specified time period. It is helpful in the development of a strategic roadmap for organizing, executing, and tracking promotional campaigns. The four categories of marketing plans are:
a) Market penetration strategy focuses on gaining a good lead by improving the frequency of product usage and converting non-users into users. This leads to the creation of a loyal customer base.
b) Market development strategy includes entering new geographies, increasing product awareness, and developing a well-structured distribution channel to increase sales.
c) Product development strategy involves developing new items to market to current clients. It involves committing a lot of time and money for product research.
d) Diversification strategy entails introducing new items into new markets.
2. What is a five-point marketing plan?
The five Ps comprise the five-point marketing strategy: Product, price, promotion, place, and people. It helps to direct marketing efforts toward directions that have delivered since time immemorial.
a) A product is a tangible product or a service provided to customers.
b) The place encompasses the time and distribution methods used to reach customers.
c) Price relates to the cost of each product or the many degrees of service pricing (the cost of goods, the advertised price, discounts, sales, and payments)
d) Promotion refers to the methods used to advertise items and services to your target customers (such as social media, advertising, and SEO tactics).
e) People cover everyone from your internal staff to your customers and partners to analyze the product’s demand and monitor its sales.
3. What are the seven steps of a marketing plan?
a) Analyze your market and competition
b) Understand your clients
c) Establish market niche definition
d) Create your marketing message
e) Choose your marketing medium(s)
f) Establish sales and marketing objectives
g) Create your marketing budget
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