Blue Ocean Strategy Templates to Create Unparalleled Market Demand

A few days back, I read an interview of Mathew Chandy, managing director of five-decade-old Duroflex Pvt Ltd. Although the company dominates the market already, Chandy shared how they were planning to tailor their products according to customer needs, doubling its fiscal, launching new products (like orthopedic mattresses), and expanding its capacity further over the coming years.

This instance shows the perfect practice of the blue ocean strategy by a company. It evades the competition, has a customer-oriented focus, and expands market bases and innovativeness. Most importantly, it works on creating new market demands away from already explored and redundant market niches.

This blog will acquaint you with the blue ocean strategy and also offer handy PowerPoint templates to help you devise a foolproof plan for yourself. Read on.

Blue ocean strategy: An innovative approach

There’s competition like never before. Every market problem and product demand has thousands of solutions available, leading to stagnation in the company’s profit margin and growth rate. Thus, you need to develop your blue ocean strategy to dominate the market that you operate in.

Let’s look at four simple ways that you can follow to develop a successful strategy.

Identify alternative solutions rather than conforming to the pre-existing market demand.
Focus on attracting consumers by understanding the product potential.
Select the right buyer group for your company’s need to create a new market space.
Develop a strategy canvas to invest carefully and at places where there’s higher ROI potential.

Following these steps won’t make you secure from falling prey to uncertain risks. You will need to be aware of the problems that might arise once you tap the unexplored territory. We have gathered here a few threats that you need to look out for and plan accordingly.

Misjudging the market potential of a new product: If your market mapping is not thorough and you enter the market prematurely, it will be fruitless with a heavy capital loss. So make sure your products/services have the potential to do well in your target market.
Giving up too soon too quickly: When offering a new solution in the market, you’ll need to have confidence and patience in your endeavor. It will take time for people to notice, try, and accept something new.
Straying from your company’s core values: While choosing something innovative and creative to invest your money in, make sure it resonates with your company’s core values. Otherwise, it won’t generate trust and loyalty in your consumers.
Competition: Make sure your products and services are of top quality so that when the competitors enter your market, you don’t budge. Build your foundation strongly and strategically before entering the market.
Poor execution: It doesn’t take much time to turn the blue ocean into a red one if what you’re offering is not created and launched efficiently. Therefore, without being hasty, invest your time, efforts, and resources well.

Template 1

Building and implementing a strategy can be challenging. Therefore, we have designed this template to help you develop the framework for your blue ocean strategy with ease. So go ahead and click the download link now!

Download Blue Ocean Strategy PowerPoint Presentation Slides

Template 2

Showcase the relationship between offering level and competing factors with the assistance of this PowerPoint template. Graphical representations tend to capture the audience’s attention quickly. Thus, employ this explicitly designed PPT template to put forward your data and logistics in an organized manner.

Download Graphic Representation Of Blue Ocean Strategy Canvas PowerPoint Slides

Template 3

This is another PowerPoint template that allows buyers and companies to leap in value to pursue differentiation and low cost. Explain your company’s strategic plan to implement it by utilizing this PPT template.

Download Value Innovation Of Blue Ocean Strategy PowerPoint Slides

Template 4

Create and capture new demands of the market by taking the aid of this PPT template. You can incorporate this template to highlight the action framework of the strategy in a well-structured format. So go ahead and download the template now!

Download Four Action Framework Of Blue Ocean Strategy PowerPoint Slides

Template 5

This template provides you with the guiding principles to achieve the best viable market position. It takes you through a sequence of steps like buyer utility, price, cost, and adoption to ensure successful strategy execution. Download the template to make your task easy!

Download Sequence Of Events In Blue Ocean Strategy PowerPoint Slides

Template 6

Select this invigorating PPT template to raise your buyer value. You can pick this template to achieve product differentiation and low cost to open a new marketplace. Besides, this PowerPoint template is easily accessible and ready to use. Download it now!

Download Raise Buyer Value Blue Ocean Strategy PowerPoint Slides

Template 7

This is yet another template that allows you to imbibe the four-action framework of the blue ocean strategy effectively. You can eliminate, reduce, raise, and create to form a new value curve for your company by taking the assistance of this PPT template. Without further ado, click the download link!

Download Create Blue Ocean Strategy Quadrant PowerPoint Slides

Template 8

Pick this PowerPoint template to achieve commercially viable outcomes for your organization. Elaborate on the process in an attractive yet informative way with the help of this template. Additionally, its editable format allows you to add or alter the text according to your needs.

Download Cost Value Blue Ocean Strategy PowerPoint Slides

Template 9

Select this PPT template to display the relationship between efforts and impact. You can also utilize this template for your management planning requirements. Download this customizable PowerPoint template to create an informative presentation.

Download High Low Impact Great Bad Blue Ocean Strategy Matrix PowerPoint Slides

Template 10

Choose this professionally curated template to give a summary of the strategy efficiently. Exhibit the steps and tactics for an effective system with the assistance of our PowerPoint template. Click the download link now!

Download Blue Ocean Strategy Summary PowerPoint Slides

Tapping into a new market with unexplored trajectories can be scary, but do not let that stop you from pursuing the blue ocean strategy for your business. It will allow you to create your own market space, customer base, and economic benefits. So incorporate these templates to strengthen your corporate strategy and move ahead.