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All this fuss about advertising, promotions, and marketing for one purpose alone:
To drive traffic to websites, attract application downloads, such that all these efforts ultimately coalesce into successful purchases made by the customer.
Now urging your customers to perform any action requires a creative Call to Action (CTA). The art of creating urgency using catchy texts combined with correct infographics so as to create a sound Click Through Rate (CTR) is what marketers strive for.
Work on improving your CTAs and your CTRs may render a feasible purchasing cycle of your business to your customers.
Social media, webpages, and business presentations, therefore, demand your meticulous attention when it comes to converting users to potential leads to customers. In this blog, we have focused our attention on Call to Action slides to be used in various business presentations.
What Are Business Presentation CTAs and How to Make One?
Every business presentation is an attempt to incite action from its audience or the individuals it is shared with. A business presentation can, thus, direct its audience to deliver the purpose it is aimed at. This can be securing grants, executing strategies, or selling products or services. To propel such actions, a CTA button is desired to convert an already convinced audience into committed prospects.
Thus, to attain targets, you must work on creating effective presentations and then interest your audience in pursuing your primary purpose using an equally effective CTA slide.
For a well-prepared presentation from a selling point of view, an equally effective CTA template can act as a cherry on top and help you seal the deal.
But How Do You Design an Intriguing CTA Slide?
It is really a simple 4-step trick:
Step 1: Know thy script
Play with words and phrases till you get the perfect mix that drives attention. Get a headstart with these:
- Treat yourself today!
- Grab it today.
- Buy your subscription, cancel anytime!
- Join Free!
- Book a demo.
You can always add numbers, percentages, and goodies to make your CTAs irresistible.
Step 2: A picture is worth a thousand words
Complement your CTA phrase with an excellent, witty picture or a GIF — one that is relatable and incites the reader to pursue your proposal.
Step 3: Colors speak louder than words
Even the correct use of solid colors with a mix or a gradient look can do its bit in drawing your audience’s attention towards you. To know more about the color palette, read this blog.
Step 4: Strategize its alignment
You can’t randomly place the CTA in your marketing pursuits. Know when to sell and how to draw your audience after having convinced them.
Follow these four steps, test, and compare which strategy works in your favor. For maximum impact, you can use the following 10 CTA templates to add to your professional business slides. Find your best fit and start creating powerful presentations with them.
Template 1
This CTA slide is to be used in business marketing presentations. Impress upon your audience how your new product can solve issues or add enthusiasm to their work with this PowerPoint template. Specify the perks that your current proposition brings along to add value to this PowerPoint template.
Template 2
Here is a CTA template to share business propositions with your software development squad or its users. Invite your colleagues to test your product or users to download your software with this intricate CTA design.
Template 3
Here is another culminating PPT slide to be used in your business presentations. Incite your audience to act with this CTA infographic. Elaborate in pointers the benefits and utility that your proposition serves with this CTA PowerPoint template.
Template 4
Here’s another exciting infographic slide to bring attention to the actionable part of your marketing proposal. Highlight the key features of your project or business manifesto as crisp pointers in this Call to Action PowerPoint slide.
Template 5
If you are addressing your marketing team on strategies to generate revenue from traffic, you need to impress the importance of CTAs more than ever. Highlight the gravity of converting leads into customers, subscribers, or clients with this CTA PowerPoint template.
Template 6
If your business advertises products or services of varied nature, here is an all-encompassing CTA PowerPoint template to create a sales proposal for them all. Download this unique infographic slide and let it serve you fruitfully.
Template 7
This is yet another CTA slide to invite your audience in pursuing your proposal. Share the perks of your business proposal as six pointers to incite the audience to act. This PPT slide can also be used in learning navigation to imply the essence of CTAs to your junior marketers.
Template 8
If your business product or service caters to more than one audience category, here is a CTA slide to showcase how it can benefit customers who are unaware of their fields. Compare your versatile purpose in serving three different kinds of customers with this single PPT design. Download now.
Template 9
Here is a CTA PowerPoint template to share action consequences of various CTAs relatable to your proposal. The four CTAs employed in this PPT slide and their corresponding appeal can be clubbed together to provide multiple options for the client to choose from.
Template 10
Here is a CTA template to emphasize your primary objective or call for action. Use this fully editable PowerPoint template in your professional business presentations. The character image with a loudspeaker in one hand and a magnet in the other signifies sharing your message loud and clear and inviting your audience to accept your proposal simultaneously.
So there you go. Create well-researched PowerPoint presentations and then supplement them with these meaningful single slides. For more inspiration, check out this catalog featuring marketing presentation templates suggested by our experts.
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