The market position and growth of a company depends on its business development strategy. Business development is used to identify new customers and nurture them so that the business becomes more profitable, and finds more avenues for growth.


Business development strategies refer to a broad range of plans and projects that a company’s management and owner pursue to explore new avenues. Sales growth, business expansion, strategic alliances, and enhanced profitability are the two major goals of business development. Business development strategy must include or talk about emerging market techniques that help you grow faster in new domains or geographies or market segments; the potential for growth and coping with challenges.


For instance, a company can have a good product or service that sells well in India. After careful consideration, investigation, and analysis, it is determined that these goods or services can be introduced to a new continent, like Africa. Business development strategies encompass sales, marketing, project management, product management, vendor management, and other divisions.


After finalizing the business development strategy, you will need to create a business development plan to assist your organization in listing and identifying goals, and actions that move to achieve it. Get these exclusive business development plan templates with a click here.


In business development strategy, again, the broad focus areas are laid out and you find better prospects who turn into customers faster. For instance, it is the standard format you can use to get that initial enquiry to be associated with your business. Templates help deliver results in this, and SlideTeam offers you best-in-class business development strategy templates.

The 100% customizable nature of the templates provides you with the desired flexibility to edit your presentations. The content ready slides give you the much-needed structure.


Check out the list of our 10 best business development strategy templates below:


Template 1: Analyzing and Developing New Business Development and Marketing Strategy Complete Deck

Introducing the premium and informative collection titled Analyzing and Developing New Business Development and Marketing Strategy Complete Deck. Make it distinctive and thought-provoking by adding your style to the graphics and material. It has slides for deep analysis and highlights elements like Business Overview, Current Scenario Analysis, New Marketing Strategy Analysis, Market Insight, Business Development Strategies, Training Schedule and budget, Risk Analysis, Budget of Marketing Activities, Sales Forecasting, Performance Metrics, etc.


Every topic is covered in depth for instant assistance in preparation and reflection. For example, the topic Business Overview covers Executive Summary, Financial Highlights, Services Offered, Core Business Competencies, and Industries catered to.


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Template 2: Business Development Strategy for Startups PowerPoint Presentation Slides

Use this PowerPoint Presentation on Business Development Strategy for Startups as an excellent communication tool with stylish icons, graphics, and other elements.  The unique complete deck imparts a base for analysis and reflection of start-ups covering topics such as Agendas for business development strategy, company introductions and financial details, startup company marketing and pricing strategy, business model and competitive landscape, projected financial statement, risk factors and investor returns and exit strategy for investors. Download it right away to showcase your flair for getting start-ups to scale up and deliver big-time.


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Template 3: Business Development Strategy For Startup PowerPoint Presentation Slides

The one-of-a-kind collection provides a framework for thinking about and analyzing startups, covering topics like business development strategies, challenges and solutions, company introductions and financial information, startup company marketing and pricing strategies, business models and competitive landscapes, projected financial statements, risk factors and investor returns, and exit strategies for investors. It helps present a comprehensive business plan, influences investors to invest their capital, and evaluates the company's history, growth, and activities. Download immediately and take advantage of the premium slideshow.


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Template 4: Business Development Strategy For Any Organization PPT Presentation Slides

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Template 5: Business Development and Marketing Strategy Successful Service Innovation Quantitative Approach

The primary topics of this entire deck are business development and marketing strategy. Professionally created templates with appropriate graphics and information make up a successful service innovation quantitative approach. The 12-slide deck includes business development and marketing strategy for successful businesses, business development and marketing strategy icons with gears, megaphones, and networking.


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Template 6: Business Development Strategy Behavior Driven Sales Mastery Virtual Events

It features PPT presentations with a wide range of themes highlighting essential requirements for your organization. Our slides help you strategize, plan, analyze, or segment the issue with clarity and comprehension. It covers stages in business development strategies like defining clients' core capabilities, conducting market analysis, creating business development strategies, and providing lead generation services.


Use this presentation template to showcase phases of developing a business strategy like preparation, value proposition, company website, inbound business strategy, Outbound business strategy, and Behavior-Driven Sales strategy. All professionals, managers, employees, internal team members, and external teams in any organization can use this presentation deck.


Business Development Strategy


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Template 7: Business development strategy with marketing sales

Introducing the premium collection titled Business Development Strategy With Marketing Sales. It explains business development strategy with marketing sales with the help of a bridge connecting directions, sales intelligence, and revenues. Business Development Strategy, Business Development Plan, and Business Development Approaches are the steps in this process.


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Template 8: Business Development Strategy PPT Plan

Presenting our collection of PowerPoint slides to map your business development strategies. It displays details of the business development strategy plan in the first three phases of the procedure, where you showcase your mastery on uses of marketing and sales, customer service, and product development in business development strategies. Download now and mark sections on marketing and sales, customer support, and product development.


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Template 9: Key Management and Professional Business Development Strategy for Start-up PPT Designs

To raise your presentation barrier, we are introducing templates suitable for presenting information on Key Management And Professional Business Development Strategy For Start-ups. This design, which has ten steps, is a terrific choice for informing and captivating your audience.


Using this template, distribute data on Financial Offers, Training and Innovation, Executive Officer, Operating Officer, and Information Officer. The executive vice-president, chief operating officer, and other important management and professional members of the startup company are displayed. Download the premium slideshow to impress your audience.


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Template 10: Analyzing our SOWT New business Development and Marketing Strategy PPT Inspiration Examples

Introducing slide templates to examine the SWOT of New Business Development And Marketing Strategy. Using this template, showcase and study data on a corporation's Strengths, Weaknesses, Opportunities, and Threats. To fully gain from it, seize it right away. The design has four levels for instructing and captivating your audience.


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The Bottom Line


A company’s success is closely tied to its business development strategy. Business development involves identifying new customers and nurturing them to drive growth and profitability. A successful business development strategy should consider market trends, growth potential, challenges, and current revenue streams. Implementing business development plans can positively impact sales, marketing, project management, and other areas within the company. An example of business development is expanding a successful product or service from one market, say the US, to a new market, such as India.



FAQs on Business Development Strategy



What is a business development strategy?


A business growth strategy is a written document that outlines the plan you will follow to reach that objective. Business development generates long-term value for a business through partnerships, markets, and customers, and business development strategies help all other departments improve. Any business development strategy has to deal with spotting new opportunities and deciding on the mode of entry; then, challenges unique to the location are to be factored into your calculations. Business development strategy has to master how to assess growth prospects, coping with challenges and likely impact on the company’s revenue and operations in the short-term and the long-term.


What are the 4 types of business strategies?


  1. Identify and hire the right candidates-An individual with extensive expertise and a strong network willing to close business with clients can be hired at the appropriate time.
  2. Establish the Proper Channels- Outline the channels to reach the goal after identifying your target audience and creating a plan of action to set you apart from your rivals. It entails determining your income targets and detailing strategies.
  3. Don't present what you are selling- Concentrate on your client's requirements. Instead of discussing your products, pay close attention to the client's needs and preferences.
  4. Quantitative versus qualitative strategy- Many companies place more emphasis on their qualitative business value proposition. Even though they would receive better services and user experiences, the market is unwilling to spend more money. The quantitative element of the business thus raises the likelihood of success. Setting competitively low prices will undoubtedly draw in more customers.


How do you develop a business development strategy?


Write an effective business strategy that supports the objectives of your company. Think about the purpose and vision statements of your organization. Find the guiding principles of your business.


  1. Make a SWOT analysis.
  2. Describe strategies to attain objectives.
  3. Plan resources to be used to accomplish the intended result.
  4. Review the efficacy of the outcomes.


What are the 3 main strategies in business?


Cost leadership, differentiation, and focus strategies are a few examples of business strategy types:


  1. Cost Leadership Strategies: A company's capacity to reduce production costs to provide high-quality products at competitive pricing is crucial to a cost leadership strategy. It works better for big organizations with lots of purchasing power than the smaller organizations.
  2. Differentiation Strategies: The creation of distinctive products that stand out from rivals’ goods is a component of the differentiation strategy. A business can increase its margins by persuading customers to accept higher price points, if this clicks.
  3. Focus Strategies: The goal of the focus strategy is to create, promote, and sell a particular product to a specific clientele.