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Answer “statement” A with the options that follow:
- Likert Scales are very useful.
- Strongly disagree
- Disagree
- Neither agree nor disagree
- Agree
- Strongly agree
Which option did you choose? Have you seen such type of survey before? Do you use our Likert Scale templates to employ it?
Perhaps you know it as a rating scale, and you would not be entirely incorrect. A survey of this kind is referred to as a Likert Scale. Psychologist Rensis Likert invented the Likert Scale and it has found great use in the fields of psychology, social sciences, statistics, and business and marketing.
How does a Likert Scale work?
The Likert scale employs a questionnaire and the respondent is asked to answer on a bipolar scale with their level of agreement or disagreement with the question or statement (known as a Likert item). Each response is given a numeric value that acts as the key to the questionnaire. Once finished, the responses can be analyzed individually or summed up to get a score. The results are then interpreted.
A Likert Scale is balanced and symmetric. This means that there are an equal number of “positive” and “negative” responses and that the distance between any two responses is the same. Therein lie both the advantages and disadvantages of this tool.
Advantages and Disadvantages
It is fairly simple to employ a Likert Scale as it is easy to understand for the candidates. As the responses are quantitative, it is easier to draw conclusions and present them in the form of graphs and charts. When the respondent is unsure of their feelings about a Likert item they can choose neutral to avoid being forced to take a side (as they might see it).
However, this very same option can be used to avoid answering the question altogether. People are liable to interpret that some of the answers might make them look good or bad. Accordingly, they might change their answers to present an interpretation that they believe is “good”.
It is their reliability and validity that make Likert Scales so valuable. Well, feedback is important, wouldn't you agree?
Institutions of all sorts use the Likert Scale to gather information regarding how people feel towards a certain decision or policy that they have chosen. Collecting this data is essential to understanding how said decision has worked out. It also helps in understanding how to further decisions will be made.
Now, the validity of this data depends in part on how the respondent feels towards the questionnaire itself. This means taking care of the design of the questionnaire, the nature of it. However, with the number of times the Likert Scale is being used on a regular basis, spending time on designing each individual question set is unfeasible.
Enter, Likert Scale templates.
Editable Likert Scale Templates to Understand What People Think
With premade PPT designs, you cut out the middle man. You don’t need to spend any time deciding on font, color, size, etc. This allows you to focus on the Likert items and the Likert Scale as a whole. After all, quality analysis is the main goal.
To this effect, we have selected ten diverse Likert Scale templates from which you can choose, as per your needs. With the right template for the right audience, the information you gather will help you clearly see the impact of any factor you are interested in. Let’s take a look at these templates.
Template 1: Five Point Scale For Customer Response
This PowerPoint layout allows you to gain valuable customer feedback. It covers factors such as the purchase, service, and overall experience. The responses range from very unsatisfied to very satisfied. This PPT theme also allows the customer to share their details to leave room for a follow-up in the future. Download it now.
Template 2: Likert Survey Scale With User Response
Use this PPT deck to learn how users feel about your website. The user experience is influenced by many factors which can be included in this questionnaire. This includes the user interface, website design, ease of use, etc. Employ it now and augment the user experience by learning what you’re doing wrong.
Template 3: Post Product Purchase Evaluation
This PowerPoint preset allows your store or company to gain insight into the customer base after they have made a purchase. Questions such as whether or not they liked the product, believed it met their expectations, fit within tier budget, etc, can be answered. Changes to the product can be made afterward accordingly. Get it now
Template 4: Five Point Rating Scale With Multiple Questions
With this PPT deck, gather and analyze the feelings of your target audience in regards to any topic, such as savings options. Provide a score to each response so that you can better interpret the resulting quantitative results. Incorporate this PowerPoint template now.
Template 5: Five Point Questionnaire For Survey
Track the execution of a program within the company with this PowerPoint deck. Analyze how each employee felt about the program and analyze this data based on any number of factors such as the department, nature of the job, age, etc. Choose this PPT set to gain insight into corporate events.
Template 6: Five Point Rating Scale With Survey Objectives
Utilize this PPT layout to understand reactions to new products or policies. Allow the respondenta to rate their experience with a number of questions and analyze the data as a percentage of total responses. This will allow you to gauge overall response faster and more vuisdually. Download it now.
Template 7: Five Point Questionnaire With Survey Results
Use this creative PPT set to answer the question: Does it work? Color coordinate and visually understand the results of the survey. It will help you understand whether the product or service was a success or not among the users. So download it now.
Template 8: Five Point Likert Scale Survey For Multiple Groups
Use this PPT template to compare and contrast the results between different questions and different groups or topics. Analyze the resulting data on a chart with multi-colored bars to simplify the result of the Likert scale and make better interpretations. Incorporate it right now.
Template 9: Five Point Likert Scale Survey Form With Diverging Line
This PPT template for a Likert scale containing a diverging line allows for a simpler and broader interpretation of the results of the questionnaire. Utilize it to understand the reaction towards a proposal without having two analyze the smaller details. The diverging line is your line in the sand. Choose it now.
Template 10: Five Point Likert Scale With Response Visual Presentation
Yet another visually appealing way to showcase the results of a Likert scale. Use this PPT deck to allocate a portion of a pie chart to the percentage of responses to the questionnaire. You can write down and explain the legend within the same slide. Get it now.
Conclusion
Likert Scales have been a tool of the trade for many fields for many decades. whether they know it or not. They have thought long and hard about how they feel about how certain elements interact with their lives.
These rating scales work and it is in everyone’s interest to use them properly.
Our Likert Scale templates help you do exactly that. As you continue doing these surveys and gathering information, it will help you understand your audience better and therefore make customer-oriented decisions. Let us know in the comments how Likert Scales have helped you and to what extent you agree to their usefulness.
P.S: You must have heard of SWOT analysis. What is being used now is an upgraded tool known as the SOAR Analysis. If you wish to know more about it and get the templates to run it check out this guide.
Download the free Likert Scale Templates PDF.
